Picture Slowly Being Revealed on Tron Legacy Zero Hour Site Dan Koelsch, February 18, 2010August 17, 2010 Update: It’s actually text, not a picture. You can currrently make out a few random letters. As the countdown on the Tron Legacy Zero Hour site gets closer to February 24th, we’ve gotten a lot of updates on the viral. Today we have a new tidbit regarding that site that may shed light on what the countdown is really for. The speculation has been that the Zero Hour coded countdown is leading to a new trailer for the Tron sequel. While that may be the case, a new development on the website shows what seems to be a picture slowly being built, pixel by pixel, right below the countdown (see above). The rate of the picture’s completion looks to fit with the countdown time frame. Could we be getting just a photo after all of this? it seems unlikely, so maybe the picture will just be a representation of what we will get. Or, the photo may reveal a big plot point or cameo. It’s really up in the air right now. We’ll update you as soon as we find out more, including when we can finally tell the what the picture is. For more information on Tron Legacy, due out in theaters in December, check out our Viral Page. Viral Marketing Tron LegacyZeroHour
Viral Trends: Republic Project Wants To Change The Way Marketing Campaigns Update Content September 12, 2012This is the first in a new feature that we will cover for the site called Viral Trends. Our hope is to highlight some of the latest trends in online advertising and marketing currently happening outside our entertainment niche and explain how the industries and properties we cover might benefit… Read More
‘Interstellar’ Oculus Rift Coming To Select Theaters October 3, 2014Studios are always looking for interesting ways to engage audiences and entice them to purchase tickets. Scavenger hunt viral marketing, fun and puzzling websites, even revealing your secrets anonymously on ominous websites, marketing teams are thinking of clever ways to keep audiences engaged in more ways than just dropping a… Read More
New iPhone Tron Legacy Application July 19, 2010July 19, 2010A Tron Legacy application was released by Disney yesterday on the iTunes App store, and it can be yours for free. While we still have months before the film comes out, you can jump right into the Tron experience with some fun single and multiplayer games. After the jump see… Read More