Picture Slowly Being Revealed on Tron Legacy Zero Hour Site Dan Koelsch, February 18, 2010August 17, 2010 Update: It’s actually text, not a picture. You can currrently make out a few random letters. As the countdown on the Tron Legacy Zero Hour site gets closer to February 24th, we’ve gotten a lot of updates on the viral. Today we have a new tidbit regarding that site that may shed light on what the countdown is really for. The speculation has been that the Zero Hour coded countdown is leading to a new trailer for the Tron sequel. While that may be the case, a new development on the website shows what seems to be a picture slowly being built, pixel by pixel, right below the countdown (see above). The rate of the picture’s completion looks to fit with the countdown time frame. Could we be getting just a photo after all of this? it seems unlikely, so maybe the picture will just be a representation of what we will get. Or, the photo may reveal a big plot point or cameo. It’s really up in the air right now. We’ll update you as soon as we find out more, including when we can finally tell the what the picture is. For more information on Tron Legacy, due out in theaters in December, check out our Viral Page. Viral Marketing Tron LegacyZeroHour
Viral In-Depth: Funny People July 7, 2009April 3, 2010At the end of May, we introduced you to some viral marketing Universal had implemented for Funny People, the Judd Apatow film starring Adam Sandler and Seth Rogen. Last week, we added the film to our list of viral campaigns we would be covering in depth, thanks to the viral… Read More
Super 8 Clip #3 Has Direct Viral Connection May 18, 2011The FOX network has had the privilege of hosting preview clips for the upcoming Super 8 that center around the train crash at the beginning of the film. The clips have debuted each night during the 8pm show, with the fourth and last one premiering tonight during American Idol. We’ve… Read More
David Lynch Needs You (And Your Money)! July 16, 2010July 16, 2010He may be a prolific producer, writer, and director, but David Lynch is not above asking strangers for money. He is hoping you can spare some change to help him fund his latest project. Lynch’s creative mind has brought such classics as Blue Velvet and Mulholland Drive to the silver… Read More