Social Networks Fox TV Show “The Following” Allows You To Call Joe Carroll Christopher Moore, January 27, 2014January 27, 2014 With the newest episode of The Following screening tonight, the show’s Facebook page posted a picture of a phone number written on a piece of paper. If you call the phone number, the show’s cult leader Joe Carroll answers with a message to his “followers” everywhere. Find out the phone…
Social Networks Star Wars And Marvel Geek It Out On Twitter Christopher Moore, January 23, 2014January 23, 2014 Forget the talk about Batman versus Superman. The big rivalry happening this week is between Star Wars and Marvel via their Twitter accounts. What started as an “AskStarWars” Twitter event turned into a hilarious back and forth ribbing between the two brands. Even Iron Man jumped into the fray. Check…
Variety and BuzzFeed Launch MovieTracker to Measure Buzz for Golden Globes Nominees Alex Gerage, January 7, 2014January 7, 2014 The 2013 awards season may not begin in earnest until Sunday night’s Golden Globes, but the buzz surrounding this year’s nominated films and actors has been building for the last few weeks. Presenting a new way to convey the interest these contenders are generating online, Variety and BuzzFeed have joined…
“Anchorman 2” Instagram Contest Searches For Next Best Ron Burgundy Michael Lee, November 17, 2013November 17, 2013 Anchorman 2: The Legend Continues promotions have been appearing on ads ranging from Dodge trucks and Ben and Jerry’s latest flavor Scotchy Scotch Scotch to the most recent The Newsum Exhibit in Washington D.C. Paramount Pictures is going through a great deal of things to let you know this film…
Social Networks “The Wolverine” Unleashes Declassified Documents, A Free iBook And An Interactive Experience Christopher Moore, November 11, 2013November 11, 2013 With the upcoming release of The Wolverine for home video consumption, 20th Century Fox is using the film’s social networks as well as other interactive marketing tools to help us learn more about the Marvel character. Find out after the break what kind of information will be revealed and what places…