ARGs & Campaigns Viral Easter Eggs To Look For When Watching “TRON: Legacy” Dan Koelsch, December 24, 2010 Sure, you’ve probably already seen it, maybe even multiple times, but are you REALLY seeing it? (Enter drug joke here). TRON: Legacy is entering its second weekend in theaters, so you may be wanting to see it again or maybe even for the first time. If that’s the case, then…
Viral Marketing Kermit Duets with Tiffany Thornton In Holiday Music Video Dan Koelsch, December 24, 2010 Usually the YouTube videos from The Muppets are clever and entertaining, but it seems like they missed the mark in their latest video, which celebrates the holiday season. In it, Kermit the Frog sings a Christmas duet with Disney pop star Tiffany Thornton titled “I Believe”. This cross promotion within…
Fan Made Work Holiday Zombie Videos: Home Alone Mashup and Survival Guide Dan Koelsch, December 23, 2010 If Tim Burton’s The Nightmare Before Christmas is any indication, horror and Christmas go hand in hand. Modern pop culture seems to love mixing horror with almost anything (“Pride and Prejudice and Zombies”, anyone?), and the juxtaposition of horror and holiday cheer seems be the most popular way to channel…
Teaser For “Red State” Leads To Viral Sites Scott Caldwell, December 23, 2010December 24, 2010 When talk started up in regards to Kevin Smith’s horror film Red State, I was intrigued, especially being a fan of MOST of his work. Then again, none of his work included a horror film before, so it was up in the air. Recently, there has been a few posters…
Super 8 Viral: Rocket Poppeteers Certificates Mailed Out Dan Koelsch, December 22, 2010 You may have forgotten by now, but you were probably one of the smart people who signed up to become a Rocket Poppeteers astronaut at the end of July. After many months of waiting, it looks like some candidates have been accepted into the training program, as they got mailed…