Category: Viral Marketing

Marketing For Disney’s “Tangled” Picks Up With Double Rainbow Parody

Marketing For Disney’s “Tangled” Picks Up With Double Rainbow Parody

If Disney’s Tangled, an animated alternative tale of Rapunzel, has proved anything, it’s that Disney has a unique marketing department. So far it’s been all concept art and no new trailers (with actual scenes from the movie) or even tidbits of its musical numbers. Now, seemingly out of nowhere, they make a hilarious viral video…

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Star Wars Rhapsody Hopes To Improve Your Opinion of the Prequels

Star Wars Rhapsody Hopes To Improve Your Opinion of the Prequels

Like most sane human beings, I felt the Episodes 1-3 of the Star Wars saga almost ruined the entire series. As we’ve seen in other works, when you give George Lucas too much power and CGI, he’ll ruin his own creations (i.e. Indiana Jones). However, songwriters and singers Jeff & Maya Bohnhoff are trying to…

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