Category: Viral Marketing

Disney Shakeups May Affect Future Marketing

Disney Shakeups May Affect Future Marketing

It appears the House of Mouse is undergoing further changes. The Los Angeles Times has an engaging article about the current decisions being made at the Walt Disney Company. It seems film studio head Rich Ross is letting many of the organization’s mainstays go, and wants to usher in a new era of film and marketing…

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Advertisers Lose Grip on Reality

As technology moves forward, Internet gets faster and the public wants more, media companies are increasingly looking for new ways to advertise and make it more interactive. The latest form of advertising to fill these criteria takes shape in the form of augmented reality, and it seems more and more companies are looking to dip…

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Tron Legacy – Video Game

Tron Legacy – Video Game

What do you get when you take a film that’s based on real life video games and make it a video game? A video game! That’s exactly what you’ll get with the release of Tron. Notice it’s missing the “Legacy” part. Perhaps it’s not solely based on the movie. Maybe a little bit of back…

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Star Trek Contest Winners!

Star Trek Contest Winners!

Last Thursday we began our little Star Trek Caption Contest, and we now have our three winners. If you remember, the prize is “Star Trek: The Art of the Film”, published by Titan Books. First, here’s the image we asked you to humorously caption: We had a lot of great entries, and I want to…

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