2012: Soren Ulfert is on the Run Dan Koelsch, October 21, 2009October 21, 2009 Soren Ulfert thought only his career was in jeopardy by working against the IHC. He thought wrong. In his latest blog, Ulfert explains why he hasn’t updated his blog in about a week. Apparently he went to the IHC offices on Friday just to check up on his old projects…
Transformers 2 DVD: The Optimus Prime Experience Dan Koelsch, October 20, 2009October 13, 2012 Augmented reality has become all the rage for summer movies this year, and now Transformers: Revenge of the Fallen has joined the fray for its home release. Star Trek and District 9 both included so-called “augmented reality” activities as part of their marketing campaign for the films’ theatrical release. Augmented…
2012: Atlanta Drop Results, Only One Left Dan Koelsch, October 19, 2009 Wednesday is the last drop for the IHC packages, so for those following this aspect of the 2012 viral, it’s time to start putting everything together. We are one step closer today with the Atlanta drop packages being picked up. Again, for those unfamiliar with the drop locations, as part…
Dan’s High Five: 5 Ways to Accidentally Start a Zombie Apocalypse Dan Koelsch, October 18, 2009June 8, 2010 There are a lot of ways to create a zombie. So many, in fact, that many films don’t even show you how a zombie infestation started. They leave it to your imagination, which is usually a good thing, because it’s hard (and usually boring) to show how it all starts….
Avtr.com Updates Alex Gerage, October 16, 2009October 16, 2009 When James Cameron’s “Avatar” released its first viral website weeks ago, I stated the only way the campaign could recoup the lost hype following Avatar Day was to be proactive about posting content. Since then, several updates have been made to avtr.com, and are worth a look for those interested in…