Openings: Harry Potter Shop at Platform 9 3/4 and The Green Dragon Inn from Lord of the Rings Dan Koelsch, December 29, 2012 Two of England’s biggest literary and film series have breached into the real world with functioning businesses straight from their respective magical worlds. After the break, learn about the Harry Potter Shop at Platform 9 3/4 and The Green Dragon Inn from The Lord of the Rings.
Trailers Weekly: Michael’s Top 10 Trailers Of 2012 Michael Lee, December 29, 2012December 30, 2012 On any given week, studios are pushing their films by releasing exciting trailers and five of the best ones would make it here onto Trailers Weekly. However with the holiday break, studios have not released any new trailers. So what better time than now to unveil my top ten favorite…
This Year In Viral: 2012 Dan Koelsch, December 29, 2012December 29, 2012 The year 2012 is just about over, and fortunately the world did not end. So, I guess we should take a look back at the stories we covered this year. From the best and worst viral marketing campaigns, to our most shared articles, let’s take a trip down memory lane.
Disney Introduces “Monsters, Inc. Storybook Deluxe” App For iOS Devices Dan Koelsch, December 27, 2012 The time for Monsters is now. Earlier this month, Disney and Pixar brought back Monsters Inc. for a limited 3D theatrical run, and the prequel Monsters University opens in theaters on June 21st. To help get fans into the monster world, Disney has released another of their Storybook Deluxe Apps….
Viral Marketing Is (Partly) Saving Hollywood Dan Koelsch, December 26, 2012January 3, 2013 This past week, Mashable posted an infographic from Allmand Law that shows how the film industry in America is able to avoid bankruptcy despite ticket sales declining. Check out the infographic after the break, along with my commentary on the components that deal with our niche.