Viral Marketing Buy an Album, Get “Fringe” Spoilers? Dan Koelsch, January 8, 2011January 9, 2011 I’m not a big fan of the J.J. Abrams sci-fi television show Fringe myself, but I watched a bit of the first season and thought it was interesting. Part of my problem was how complicated the plot was (as should be expected from an Abrams show, even on FOX), but…
Trailers Weekly: “The Mechanic”, “No Strings Attached”, “Paul”, and “Ice Age 4″ Michael Lee, January 8, 2011January 10, 2011 Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. To celebrate the New Year studios have released the…
Apollo 18 Document #4 Shows Rocket Ready For Launch? Dan Koelsch, January 7, 2011January 9, 2011 NASA has a major leak on their hands, as we now have the 3rd Top Secret document in a week on the Apollo 18 mission, and the 4th overall since mid-December. After the last document explained what would be needed to prepare for a launch, this new one shows that…
Fan Made Work Check Out the Sci-Fi Short Film “Somnolence” Dan Koelsch, January 7, 2011January 9, 2011 Especially with social media today, short films are a great way for filmmakers to promote themselves and ideas to the world. Patrick Kalyn, an Emmy-nominated visual effects animator who has worked on films such as District 9, has done just that with his short film Somnolence, a cool sci-fi thriller…
NBC’s Hero Behind The Cape Contest Dan Koelsch, January 7, 2011January 9, 2011 NBC has been one of the television networks at the forefront of interactive marketing and social media. Thus, it should come to no surprise that their contest for the upcoming superhero show The Cape utilizes both Foursquare and Twitter, along with some outdoor viral. Get the details on how you…