Alice: Sneak Peek at Tomorrow’s White Rabbit Takeover Dan Koelsch, December 3, 2009December 3, 2009 We first reported on the viral campaign for SyFy’s “Alice” yesterday, and now we have some behind the scenes photos from tonight as SyFy gets ready for their New York takeover in the morning. We also have a press release in which part of it describes the event in more…
The Lost Underground Art Project Dan Koelsch, December 3, 2009 We haven’t talked much about ABC’s LOST here on MovieViral, but they really pioneered the new wave of television viral marketing. Usually this has been done traditionally with interactive ARGs and a narrative, but in August, comedian Paul Scheer joined in on the fun in an unusual way. Scheer’s involvement…
District 9 Fan Fiction From Our Own Forum Member Dan Koelsch, December 3, 2009 As some of our readers know, our forum has been a great outlet for our members to express themselves through fan fiction. One of our members, Kris, has taken that to the next level by actually using the MNU Spreads Lies Facebook page as an outlet for his role playing…
Follow the White Rabbit Scott Caldwell, December 2, 2009December 2, 2009 Although it sounds like a Jefferson Starship song, it’s not. In fact, you’ll not only be following a white rabbit, you’ll be following 50 of them! All set loose on the streets and subways of NYC during Friday’s morning commute. As part of a marketing campaign for Syfy’s upcoming Alice,…
Bad Idea of the Day: See Sherlock Holmes in a Motion Seat Dan Koelsch, December 2, 2009December 2, 2009 Thanks to the guys at Cinema Blend, we’ve learned that you can watch the upcoming Sherlock Holmes in a moving seat, at least in the select theaters that offer the technology. You may be familiar with the concept: While watching something on a screen, your seat moves to mirror the…