Viral Marketing ESPN Brings Admiral Ackbar to Primetime Alex Gerage, September 9, 2010October 18, 2011 It’s probably not quite the same thrill as destroying the Death Star, but for one evening, everyone’s favorite squid-faced rebel hero, Admiral Ackbar, was the talk of the college football world. That is because ESPN aired a commercial documenting the now infamous campaign by University of Mississippi students to have…