Disney loves to partner up with nonprofit groups for exciting contests while tying it to marketing their tentpole films. Sure it may sound like a marketing plug, it also helps the younger audience to be inspired to do good in the field of academics, citizenship, etc. So for the upcoming Big Hero 6, Disney has…
Read MoreDisney & XPRIZE Assembling Young Heroes To Form Real-Life ‘Big Hero 6’
September 17, 2014 By Michael Lee
