Disney Monorails Tricked Out With Tron Lightcycles Dan Koelsch, March 10, 2010 Disney sure knows how to market their films. Along with a intricate viral campaign, the studio has started to utilize their other assets to promote Tron Legacy. The Monorail Trains at Disney World Resort in Orlando will be painted to resemble the Tron Legacy lightcycles as early as this month. Check out both concept designs after the break, as well as the cool new billboard they have for the film. (Click for full size) (Click for full size) Source: Slashfilm Viral Marketing DisneyDisneylandDisneyworldTronTron Legacy
NBC’s New Show The Event Gains Massive Buzz at Comic-Con July 28, 2010July 28, 2010San Diego Comic-Con is usually the make or break place for studios to unveil their newest projects. Marvel, Warner Brothers, and many other studios and networks all use Comic-Con as a place to (hopefully) gain a lot of positive buzz for the movie or TV show that they’re selling. NBC’s The Event… Read More
High Res Image From “Prometheus” Unlocked on Viral Website Through Morse Code March 6, 2012March 21, 2012The viral campaign continues for the Alien prequel that’s not an Alien prequel. Ridley Scott’s Prometheus has gone the viral route by focusing on Weyland Corp., including creating an official website where a bit of morse code was found on the About Us page. Find out what it reveals after… Read More
Warner Bros. Sends Out “Wonder Twins” Movie Poster As Viral For “Entourage”? November 14, 2013November 14, 2013A few weeks ago, it was announced that the Mark Wahlberg-produced HBO series, Entourage, was getting a movie which would pick up after the series finale. Today, Midtown Comics in New York received a poster teasing a Wonder Twins movie starring Mila Kunis and Ashton Kutcher. Is it a hoax… Read More