Disney Monorails Tricked Out With Tron Lightcycles Dan Koelsch, March 10, 2010 Disney sure knows how to market their films. Along with a intricate viral campaign, the studio has started to utilize their other assets to promote Tron Legacy. The Monorail Trains at Disney World Resort in Orlando will be painted to resemble the Tron Legacy lightcycles as early as this month. Check out both concept designs after the break, as well as the cool new billboard they have for the film. (Click for full size) (Click for full size) Source: Slashfilm Viral Marketing DisneyDisneylandDisneyworldTronTron Legacy
Judgement Day Is Here May 21, 2009April 10, 2010Well, technically Judgement Day was in 2004, according to the Terminator universe, but today is the day Terminator Salvation is released in the United States, so most if not all of the ARG should be wrapping up. Proof of that is the current state of Skynet’s website, shows a big red “…Recalculating…”… Read More
Disneyland’s ElecTRONica Starts Tonight, Video and Pictures Available October 8, 2010January 20, 2012Last month we told you how Disney was looking to promote and capitalize on the buzz for Tron Legacy by creating “ElecTRONica” in Disneyland’s California Adventure. Essentially turning the Hollywood backlot into a Tron party, the event started to tonight and we have more details, including video and photos, after… Read More
Cool Motion Poster for The Other Guys March 26, 2010August 26, 2010Adam McKay’s (Anchorman, Talladega Nights) The Other Guys opens in August, but very little from the movie has been seen, despite its big name actors. Mark Wahlberg and Will Ferrell star as two mismatched New York City detectives who seize an opportunity to step up like the city’s top cops… Read More