“The Muppets” Being Green Trailer Michael Lee, June 16, 2011June 16, 2011 No, the title isn’t the Muppets’ marketing green technology or sustainability, its another trailer parody of this summer’s blockbusters. This time a spoof of the upcoming Green Lantern trailer. Disney did the exact same thing before The Hangover Part II made its theatrical debut back in May, with The Fuzzy Pack trailer. The sequel comedy ended up having a giant box office weekend. Could this trailer also help the Green Lantern? Maybe. But I’d like to think that Disney is having a lot of fun promoting The Muppets via parody trailers. Check it out after the jump.I have to say Kermit reciting the first few lines of the Green Lantern’s oath mixed with jokes about his height and talent for the banjo is pretty hilarious. Add the cliché lines of “We need you” from Miss Piggy and Chris Cooper’s nefarious plotting with some devious Muppets and you got yourself a parody trailer. I also like how Jason Segel is aware of the fact that this and the previous trailers are parodies. This makes me believe that we will probably be getting an actual trailer for the film sometime in the near future. Regardless, it is a lot of fun to see not only the marketing team have fun with these trailers, but the cast as well.Check out The Muppets’ first trailer parody of a romantic comedy here. News Viral Marketing Being GreenThe Fuzzy PackThe Muppets
Seven Psychopaths: Listen to Voice Messages Left For Charlie October 13, 2012Last month, CBS Films’ Seven Psychopaths started a viral campaign where flyers were put up with a number to call where you could leave a voice message. Now, a video has been made to showcase some of those messages. Check it out after the break. Read More
Three New “Hunger Games” Viral Motion Posters February 11, 2012February 11, 2012We are a little under two months away from the release of the highly anticipated adaptation of The Hunger Games. We’ve been extensively covering the viral for this from top to bottom, making sure nothing was missed, and now we’ve got some very new updates to The Hunger Games Viral…. Read More
USA Network Creates Interactive Game Ad for iPad Websites January 29, 2011The iPad is a great platform for innovation, and one thing that really needs innovation is online advertising. USA Network stepped up its game by creating an interactive iPad-only web banner for The New York Times homepage. The ad, created by Glow Interactive, lets the user play a deciphering game… Read More