New Viral Posters for “Total Recall” Include Anti-Rekall Group Dan Koelsch, June 20, 2012July 8, 2012 Earlier this month, posters for the fictional company Rekall began popping up in Hollywood and likely other cities. The posters link to the memory vacation company at the heart of Total Recall. SuperHeroHype found more posters online, including one with star Colin Farrell for No Rekall, the group that is against the company. Check out the gallery after the break. Total Recall opens in theaters on August 3rd. ARGs & Campaigns Viral Marketing Total Recall
Viral Trends: Advertising Age’s “Next Five Years” of Marketing October 11, 2012There has always been one caveat to viral marketing in the movie industry. Although the innovation and opportunities within the field are apparent, and as successful as some viral marketing campaigns have been, writers and researchers on the topic have been unwilling to look past the impact of television and… Read More
42 Entertainment Is NOT Working On “The Dark Knight Rises” Viral Campaign (Updated x2) June 2, 2011June 3, 2011UPDATE: Hit the jump to read an important update to this story! Briefly: While this may not come as a surprise (based on quality and Peter from /Film even mentioning it in a tweet yesterday), we have gotten confirmation from a source that choses to remain anonymous that 42 Entertainment… Read More
“Oz The Great & Powerful” Interview: James Franco, Mila Kunis, & Joey King Talk Sam Raimi’s World of Oz March 6, 2013March 6, 2013Sam Raimi‘s Oz The Great and Powerful opens this weekend in 3D and it’s one of the very few films that get’s 3D right. Something that Raimi had explained in our last interview. In this one James Franco talks about what it was like for him to reunite with the… Read More