“Dawn of the Planet of the Apes” Viral Videos Tease Tomorrow’s Trailer Premiere [Updated] Alex Gerage, May 7, 2014May 7, 2014 Dawn of the Planet of the Apes feels a lot like it’s predecessor, Rise of the Planet of the Apes, in that despite its status as a franchise summer blockbuster, it’s looming July release feels under the radar. That may change tomorrow though, when the film’s theatrical trailer is scheduled to go public. As studios are now apt to do, 20th Century Fox has released a series of short clips prior to the trailer itself, but you may be surprised by what they show. Hit the jump for more.[Update: Those desperate for actual footage from the film can rejoice, as another brief teaser promoting the trailer launch tomorrow has been released. We’ve included it at the bottom, following the original article.]In case you weren’t aware, Dawn of the Planet of the Apes takes place a decade after Rise of the Planet of the Apes, during which time a “simian flu” epidemic has destroyed the human population. Each of the three teaser videos below offer a time-lapse perspective of major cities—London, San Francisco and New York—that shows the dramatic effect the flu has had on society. What were once major metropolitan areas have now evolved (or devolved) into ape-friendly jungles. If I had to choose how I would like my “pre-trailer” teaser video, I much prefer the more thematic, abstract approach the above videos demonstrate. These videos are unique to the Dawn of the Planet of the Apes’ marketing campaign, and while they don’t offer actual footage from the film, the videos do a great job at establishing an eerie, tense tone without spoiling any story beats. This is in stark contrast to what fans typically get—a rapidly edited series of scenes from the trailer itself—completely devoid of tone or context. I don’t know about you, but instead of leaving me wanting more like a teaser is supposed to do, teaser-teaser trailers just leave me feeling pissed off.Be sure to look for the new Dawn of the Planet of the Apes trailer tomorrow using the hashtag #DawnOfApes. Caesar and friends return July 11. Viral Videos #DawnOfApes20th Century FoxCaesarDawn of the Planet of the ApesRise of the Planet of the Apes
“Elevator Murder Experiment” Viral Video Promotes “Dead Man Down” March 4, 2013October 7, 2013What would you do if you walked into a murder in progress? Our second prank video of the past week asks that very question by staging a murder attempt in a New York City elevator. The video was made to promote this weekend’s theatrical release of Dead Man Down, a… Read More
Help Fund Sci-Fi Thriller “Vivarium” August 9, 2012Kickstarter sees a lot of campaigns for film projects, and many don’t get the funding they need. Vivarium is a proposed movie from LoneShark Studios, who are asking for almost $60,000 to fund. Unfortunately, they have one 6 days left, and only a 1/3 of the way to their goal…. Read More
Viral Video Round-Up: Wonder Woman, Government Shutdown, Breaking Bad, “50 Shades of Grey”, And More! October 6, 2013October 6, 2013The Internet is full of videos related to movies and television, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest. In this week’s edition: See what Walt sent to Louis in this Breaking Bad alternate ending;… Read More