Transformers: Revenge of the Fallen Viral Updates Ian DeVere, June 10, 2009June 16, 2009 Two of the three main viral sites for Transformers: Revenge of the Fallen have had a couple significant updates in the past few days.TheRealEffingDeal posted a blog update last week about potential alien sightings over Eau Galle, Wisconsin. Not long after, an eye witness report appeared with some new blurry photos along with it.Moreso, the site has a new post about what could be Transformer landings. It contains a video of a couple guys in Italy on May 27th witnessing a Transformer walking around the city. Some pretty bad special effects, but it’s just a short viral video, so nothing to complain about. There is also an article with images of a Transformer walking out of the ocean near Australia.The second site, GiantEffingRobots (run by Agent Simmons), has been updated for the first time since the sites were discovered. The article is about their investigation into the Eau Galle sightings, which ultimately ended with them finding nothing.So what do the images show and what’s going on? Discuss it in the comments.Transformers: Revenge of the Fallen opens nationwide on June 24th, 2009.Thanks to Transformers Live for the information. Viral Marketing Transformers
ARGs & Campaigns Flynn Lives: End of Line For The “TRON: Legacy” Viral Campaign December 8, 2010October 18, 2011So you might be aware of this thing called TRON: Legacy that has been steamrolling its way through entertainment culture with resounding hype heard ‘round the world. You may not know just how deep the hype rabbit-hole goes, though. Today is the proof in the electroluminescent pudding: hundreds of people… Read More
Viral Video: DVD Commentary The Movie April 6, 2010I love DVD commentaries, but when I watch a movie with the commentary on, it sort of takes over the film. College Humor has a great video lampooning the practice, and you can watch it after the jump. Read More
Does 3D Projection Mapping Have A Future In Film Marketing? April 25, 2011As marketing firms continue to discover new and inventive ways to use 3D technology in their campaigns, one area that has garnered notable attention within the past year is 3D projection mapping. Like something out of a wild Disney ride, buildings can now appear completely transformed thanks to the use… Read More