Muse Launch Viral Campaign for The Resistance Ian DeVere, July 19, 2009 Muse, seemingly everyone’s favorite British rock band at the moment, have launched a viral campaign for one of their songs off their album, entitled ‘The Resistance’. The song, United States of Eurasia, has been divided into snippets and put onto USB ports, which in turn have been hidden in Berlin, Tokyo, Hong Kong, Moscow, Paris and Dubai, where there are secret ‘agents’ looking after them. When found, the stick has a code which must be entered at United Eurasia to proceed. When entered, a puzzle must be solved to unlock a piece of the song. So far, 4 out of the 6 sticks have been found, resulting in this, a Bohemian Rhapsody-esque type song (and when I say Bohemian Rhapsody-esque, I mean it blatantly imitates/rips off Queen). Muse is not the first band to ever do something like this, however. Nine Inch Nails had a similar campaign back in 2007. Muse’s ‘The Resistance’ will drop on September 14th, and is the follow-up album to 2006’s ‘Black Holes and Revelations’. The song ‘United States of Eurasia’ is the 4th song off the album, whose tracklist is as follows: 01. Uprising 02. Resistance 03. Undisclosed Desires 04. United States Of Eurasia (+Collateral Damage) 05. Guiding Light 06. Unnatural Selection 07. MK Ultra 08. I Belong To You (+Mon Coeur S”Ouvre A Ta Voix) 09. Exogenesis: Symphony Part I (Overture) 10. Exogenesis: Symphony Part II (Cross Pollination) 11. Exogenesis Part III (Redemption) Thanks to Ultimate-Guitar for the heads-up. Viral Marketing
Exclusive: “What’s In The Box?” Director Confirms Feature Film Still Happening April 4, 2010About one year ago a mysterious short film called “What’s In the Box?” by Tim Smit was posted on YouTube that impressed millions with it’s convincing (but unofficial) connection to LOST, Half Life, Portal, and Samsung, along with great VFX mystery and action. It lead to a complex fan-made viral… Read More
Early Twitter Responses to District 9 Trailer May 1, 2009April 7, 2010The teaser trailer for District 9 was released at midnight (online and in front of X-Men Origins: Wolverine) and it looks like the reviews are pretty positive. See a selection after the jump (some edited for clarity and content). Read More
“Branded” Trailer Uses QR Codes To Warn of Conspiracy June 3, 2012Roadside Attractions’ sci-fi thriller Branded looks to be sort of a remake of 1988’s They Live. Set in a dystopian future where corporate brands have taken over the minds of the population, one man is finally able to see the aliens controlling it all. A trailer for the film came… Read More