Viral Campaign for Disney’s “Tron” Sequel Ian DeVere, July 21, 2009August 17, 2010 A couple film blogs were sent these packages from a San Diego company known as ‘PMB’. Inside were these tokens:That is, indeed, the same Flynn known as the ‘Home of Tron’ from the first movie. Also in the packages were thumb drives with these images, labeled as ‘4.gif’:That is some very strange code in those images. Does anyone have any idea as to what it could mean?But it doesn’t end there – this is where is gets good. The website JoBlo also received the same package, however their thumb drive had the image labeled as ‘3.gif’. I’ve also heard of someone receiving the package with ‘1.gif’, and the MovieBlog received image #2. I’m guessing that there were only 4 of these sent out, and they can now be decoded somehow. If you know what any of this means, by all means, contact us (News@MovieViral.com) and let us know!Disney is probably going to have an extensive viral campaign for Tron 2 at this year’s Comic-Con (which you can follow here!).Special thanks to FirstShowing for the heads-up.UPDATE: Current found pieces- So far FirstShowing, JoBlo, UGO and /Film have received these clues. Apparently it’s out of five, and we’re still looking for “5.gif”.Email us if you find anything on this interesting viral. Viral Marketing Tron Legacy
‘The Counselor’ Viral Clip Has Michael Fassbender Buying Sexy Lingerie October 16, 2013Michael Fassbender may not be interested in doing an Oscar Campaign for 12 Years A Slave, but the guy sure does love to get into a viral marketing campaign mood. Last year we saw him in a couple of viral videos for Ridley Scott’s Prometheus. Now he is doing it… Read More
“Elevator Murder Experiment” Viral Video Promotes “Dead Man Down” March 4, 2013October 7, 2013What would you do if you walked into a murder in progress? Our second prank video of the past week asks that very question by staging a murder attempt in a New York City elevator. The video was made to promote this weekend’s theatrical release of Dead Man Down, a… Read More
“Dawn Of The Planet Of The Apes” Featurette Puts A Decimated San Francisco Into Focus July 1, 2014July 1, 2014Following the WETA featurette and the three prequel viral videos, comes another Dawn of the Planet of the Apes featurette from the 20th Century Fox marketing team. The featurette takes a visit to the set of the film, which is set years after Rise in a San Francisco ravaged by… Read More