Viral Campaign for Disney’s “Tron” Sequel Ian DeVere, July 21, 2009August 17, 2010 A couple film blogs were sent these packages from a San Diego company known as ‘PMB’. Inside were these tokens:That is, indeed, the same Flynn known as the ‘Home of Tron’ from the first movie. Also in the packages were thumb drives with these images, labeled as ‘4.gif’:That is some very strange code in those images. Does anyone have any idea as to what it could mean?But it doesn’t end there – this is where is gets good. The website JoBlo also received the same package, however their thumb drive had the image labeled as ‘3.gif’. I’ve also heard of someone receiving the package with ‘1.gif’, and the MovieBlog received image #2. I’m guessing that there were only 4 of these sent out, and they can now be decoded somehow. If you know what any of this means, by all means, contact us (News@MovieViral.com) and let us know!Disney is probably going to have an extensive viral campaign for Tron 2 at this year’s Comic-Con (which you can follow here!).Special thanks to FirstShowing for the heads-up.UPDATE: Current found pieces- So far FirstShowing, JoBlo, UGO and /Film have received these clues. Apparently it’s out of five, and we’re still looking for “5.gif”.Email us if you find anything on this interesting viral. Viral Marketing Tron Legacy
“TRON: Legacy” Shop Opens In Los Angeles For Limited Time November 4, 2010November 4, 2010If you just can’t get enough Tron in your life, and you live in Southern California, then you’re in luck. Disney will be opening a store in Culver City dedicated to all things Tron. Opening November 19th and running until just after the theatrical release of TRON: Legacy, the “TRON:… Read More
LOST Season Six Premiere “LA X” Recap and Review February 3, 2010April 13, 2010Finally, it’s here… LOST‘s season 6 premiered tonight on ABC, but not before an hour long recap of the events that happened in the 5 previous seasons. Narrated by Michael Emerson who plays Ben Linus, former leader of the Others, on the show, we’re filled in with what has all happened so… Read More
The Attraction of a Good Viral Campaign January 24, 2010January 24, 2010The allure of viral marketing, its enough to make people walk miles to find a fake arcade, or dress up like a clown in public. But what is it exactly that draws us to follow something that in the long run is nothing more than a farce? Read More