2012: Viral Commercial Brings Mainstream Attention Nick Butler, August 26, 2009September 9, 2009 I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few seconds.It appeared a few days ago, but this is the first I’ve seen it. I’m guessing with the success that the District 9 viral had, Sony has invested more money into viral techniques.This is the first time I’ve ever seen a commercial for a in-game viral website, so Sony is taking a big leap as well as a big risk. But, they link all the websites together, so the new “players” will know right away it was for 2012.Advocate for Scott Caldwell in the race for post-2012 world leader!Follow 2012 on MovieViral.com and on our forum. News Viral Marketing 2012
Do You Live Near a ‘Murder House’? This “American Horror Story” App Will Let You Know September 21, 2012September 21, 2012You know how when you buy a house, the real estate agent is supposed to tell you the home’s history? What if the house you were looking at purchasing had a very gruesome, blood-stained past? You probably wouldn’t buy it and move on to the next listing. Well believe it… Read More
Mouth-Taped-Shut.com Reveals New Photos and Artwork for “The Girl with the Dragon Tattoo” September 21, 2011September 21, 2011If you love ambiguous and perplexing marketing, then you must be following mouth-taped-shut.com, the viral site for David Fincher’s The Girl with the Dragon Tattoo. So far we’ve seen odd photos and some links to interviews. But in some recent updates, we have seen a brand new poster for the… Read More
“Heroes Reborn” To Launch Digital Series Prequel And Social Media Campaign February 22, 2014As some of you may already know, NBC surprised everyone by announcing that they would be relaunching the cult series hit Heroes. NBC made the announcement earlier tonight during the Olympic Primetime. Titled Heroes Reborn, the series will make it’s return for a 13 episode run in 2015. But before… Read More
“This is the first time I’ve ever seen a commercial for a in-game viral website…” then you must not watch LOST on ABC, where they’ve run ads for The Hanso Foundation and Ajira Airways in the past
I don’t watch Lost, but now that you say that, I stand corrected. I remember seeing those ads. I suppose I should have said “in-game viral website for a film.”