2012: Viral Commercial Brings Mainstream Attention Nick Butler, August 26, 2009September 9, 2009 I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few seconds.It appeared a few days ago, but this is the first I’ve seen it. I’m guessing with the success that the District 9 viral had, Sony has invested more money into viral techniques.This is the first time I’ve ever seen a commercial for a in-game viral website, so Sony is taking a big leap as well as a big risk. But, they link all the websites together, so the new “players” will know right away it was for 2012.Advocate for Scott Caldwell in the race for post-2012 world leader!Follow 2012 on MovieViral.com and on our forum. News Viral Marketing 2012
Viral Videos: Iron Man 2 Alternate Takes and Avatar as a Horror Film May 5, 2010May 5, 2010Today we have two viral videos that focus on the recent films we’ve covered. College Humor takes a humorous look at what the alternate takes would look like of the Iron Man 2 scene where Stark jumps out of the plane. We also have a fan made trailer thanks to… Read More
Rebecca is Looking for the Perfect “Roommate” January 21, 2011January 21, 2011Sony has launched an classic form of viral marketing for their upcoming thriller The Roommate. The studio has posted ads around various cities looking for a roommate who has a killer personality. Like most ads posted on telephone poles or light posts people who are interested in the ad contact… Read More
“Oldboy” Hotel Posters Welcomes You To A Horrifying Stay September 17, 2013September 17, 2013The Oldboy tagline begs the question “Ask not why you were imprisoned, ask why you are set free.” Josh Brolin plays Joe Doucett, a man who is held against his will for no reason in a hotel with no way out, and then mysteriously set free years later. Charged with… Read More
“This is the first time I’ve ever seen a commercial for a in-game viral website…” then you must not watch LOST on ABC, where they’ve run ads for The Hanso Foundation and Ajira Airways in the past
I don’t watch Lost, but now that you say that, I stand corrected. I remember seeing those ads. I suppose I should have said “in-game viral website for a film.”