2012: Viral Commercial Brings Mainstream Attention Nick Butler, August 26, 2009September 9, 2009 I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few seconds.It appeared a few days ago, but this is the first I’ve seen it. I’m guessing with the success that the District 9 viral had, Sony has invested more money into viral techniques.This is the first time I’ve ever seen a commercial for a in-game viral website, so Sony is taking a big leap as well as a big risk. But, they link all the websites together, so the new “players” will know right away it was for 2012.Advocate for Scott Caldwell in the race for post-2012 world leader!Follow 2012 on MovieViral.com and on our forum. News Viral Marketing 2012
Short Film “Mortal Kombat Rebirth” Gets 10-Episode Webseries! January 18, 2011Back in June 2010, a 9-minute short film called Mortal Kombat: Rebirth was released onto the Internet to much controversy (or would that be “Kontroversy”, har, har, har) amongst gamers and Mortal Kombat fans alike. The video, a Christopher Nolan-esque “realistic” take on the series’ universe, was intended to be… Read More
Survive Earth’s Final Days And Apply Now To Choose An Ark In This “After Earth” Facebook App May 9, 2013April 15, 2015M. Night Shyamalan’s latest feature film After Earth is just around the corner, and in order to prepare us for our journey into the stars racing from our dying world, we have been provided a recruitment program to enlist with. Find out if you have what it takes to join… Read More
Follow Up: Details on the Mortal Kombat Short June 10, 2010June 10, 2010On Tuesday we brought you a short film titled Mortal Kombat: Rebirth. As suspected, the short was proof-of-concept for a gritty ‘R’ rated version of a feature film for the video game franchise. The video was directed by Fame director Kevin Tancharoen (surprising, right?), and thanks to Collider’s interview with… Read More
“This is the first time I’ve ever seen a commercial for a in-game viral website…” then you must not watch LOST on ABC, where they’ve run ads for The Hanso Foundation and Ajira Airways in the past
I don’t watch Lost, but now that you say that, I stand corrected. I remember seeing those ads. I suppose I should have said “in-game viral website for a film.”