2012: Viral Commercial Brings Mainstream Attention Nick Butler, August 26, 2009September 9, 2009 I was watching Ghost Hunters when an commercial for TheIHC.com came up. I was quite surprised, to say the least. It’s very well done, the only thing I have against it is the fact they flash Colombia and the “FILM NOT YET RATED” logos, but it’s only for a few seconds.It appeared a few days ago, but this is the first I’ve seen it. I’m guessing with the success that the District 9 viral had, Sony has invested more money into viral techniques.This is the first time I’ve ever seen a commercial for a in-game viral website, so Sony is taking a big leap as well as a big risk. But, they link all the websites together, so the new “players” will know right away it was for 2012.Advocate for Scott Caldwell in the race for post-2012 world leader!Follow 2012 on MovieViral.com and on our forum. News Viral Marketing 2012
Universal Buys “Grim Night” After Trailer Goes Viral October 27, 2011October 27, 2011You know your work never goes unnoticed when you have studios vying for your indie work. That’s what happen when Universal won the rights to Brandon Bestenheider and Allen Bey’s Grim Night. Basically the films is about two people who lock themselves in their homes in an effort to hide… Read More
“Super 8” Theater Standee Plays Trailer Inside May 10, 2011Briefly: Peter at /Film discovered a really cool theater standee for Super 8 that actually plays the trailer when you look inside the “8” on the side. See his video showing it in action here. Pretty nifty, though I’m not sure how many people walking by would even notice the… Read More
Another New Tron Legacy Image And Possible Trilogy March 2, 2010Today we have another image from Tron Legacy featuring the Flynn’s Arcade sign, as well as reports that Disney (the studio releasing the film) is looking to expand the franchise into a full-on ogy. The full image and story after the jump. Read More
“This is the first time I’ve ever seen a commercial for a in-game viral website…” then you must not watch LOST on ABC, where they’ve run ads for The Hanso Foundation and Ajira Airways in the past
I don’t watch Lost, but now that you say that, I stand corrected. I remember seeing those ads. I suppose I should have said “in-game viral website for a film.”