2012: News We Can Use? Scott Caldwell, September 11, 2009September 11, 2009 A while back, I mentioned that was there a possibility of more viral sites based on the 2012 campaign. This being from the pyramids that were given to those who completed the leadership testing. Well, not to toot my own horn, but…… TOOT!Charlie Frost tweeted as well as posted an update on his blog, ThisIsTheEnd.com. It seems as if there a new site up that has been posting a couple articles in the area of 2012 news.News Done Right is mentioned by Mr. Frost as being “on the ball”. Well, three articles do not really put them on top of their game, but I have a feeling this will bring us answers in regards to the mentioned codecs from my previous article. You can also get the breakdown of all 10 codecs on Charlie’s blog.Now it’s been pointed out in the forum (here) that this site does not have the usual look to the “experience” links that Sony gives us on all of the other viral sites. This however could be that most viral campaigns have that one site that doesn’t really fit the lineup like D-9’s MathsfromOuterSpace or Cloverfield’s Missing Teddy Hansen. We did check into it, and it is in fact owned by Sony Pictures so one can hope that this will bring us more pieces.So we can add this to the ongoing list of viral sites, along with the phone number hack we listed last week. There have since been a few more messages left for Dr. Ulfert. Take a listen when you have a chance. One gentlemen seems a little scared. I wonder why.What do you think, a new site for updates, or just filler? Let us know what you think. 2012 opens November 13th in the US. Viral Marketing 2012CloverfieldDistrict 9
The Office: New Viral Website and “Subtle Sexuality” Clip November 6, 2009I don’t know about you, but ever since I posted the “Male Prima Donna” music video last week, I can’t get the song out of my head! The music video was part of the new webisodes for The Office, with Erin and Kelly creating a girl group called “Subtle Sexuality”,… Read More
Word of Mouth Viral: The Haiti Relief Efforts January 28, 2010October 18, 2011On January 13th, 2010 the small island of Haiti was devastated. Right before 5:00 PM, a magnitude 7.0 earthquake shook Haiti to it’s core. The earthquake caused massive damage and left thousands of Haitians homeless, and hundreds of thousands dead. Almost instantly, the popular social networking website Twitter was flooded… Read More
Trailers Weekly: “Planes”, “The Conjuring”, “Oz The Great & Powerful”, “Oblivion”, & More March 2, 2013March 2, 2013Trailers Weekly is a feature in which we bring you the most popular and talked about trailers of the week. Sharing trailers is a classic viral practice, and trailers are still the most mainstream way for people to learn about movies. This week we have trailers for Planes, The Conjuring,… Read More