All Your O Belong to H.G. Wells! Iain Welford, September 21, 2009September 21, 2009 The Google mystery has been solved! In Google’s own bit of mysterious viral like antics, the online world has been discussing the meaning of the unusual appearance of UFO’s on Google’s homepage.First appearing on the 5th of September and crashing this site with the amount of traffic generated, Google showed a U.F.O. stealing an O form the iconic logo. The firm then used their twitter to alert us that “all your O belong to us”.The U.F.O. flew back onto their home page on the 15th, showing crop circles made by the flying saucer. They again twittered about the “phenomenon” with coordinates that related to Woodham road, here in the U.K.Well, some bright people have pieced the puzzle together and realised that Woodham road is right next to the original landing zone of the first U.F.O. in H.G. Wells “War of the Worlds,” a book that I wrote about in my first article, citing it as being responsible for first ever viral campaign, even if it was accidental.You’ll wake up today to a new Extra terrestrial themed Google logo, and if you click on it, you’ll find that it links to H.G. Wells 143th birthday which is today, 09/21/09. It’s a nice nod to one of the greatest Sci-Fi writers, and has certainly created a lot of buzz about its meaning. Plenty of conspiracy theories have been flying around since the first appearance.All I have to say is well done Google. What did you think about it all? Viral Marketing War of the Worlds
YouTube Celebrates Fifth Birthday May 17, 2010It’s hard to believe, but YouTube has only been around for five years. That means it wasn’t around in the last election Bush won, MySpace and Facebook had already been around for over a year, and Twitter was just a gleam in Odeo’s (now Obvious Corp) eye. Since its creation,… Read More
Comic-Con: True Blood Comic Released July 22, 2010July 22, 2010For those lucky enough to be attending Comic-Con this week, head along to the IDW booth. There you’ll be able to get your hands on 2 limited edition copies of the new True Blood comic book that has been released to compliment the successful HBO TV show. Read More
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More