All Your O Belong to H.G. Wells! Iain Welford, September 21, 2009September 21, 2009 The Google mystery has been solved! In Google’s own bit of mysterious viral like antics, the online world has been discussing the meaning of the unusual appearance of UFO’s on Google’s homepage.First appearing on the 5th of September and crashing this site with the amount of traffic generated, Google showed a U.F.O. stealing an O form the iconic logo. The firm then used their twitter to alert us that “all your O belong to us”.The U.F.O. flew back onto their home page on the 15th, showing crop circles made by the flying saucer. They again twittered about the “phenomenon” with coordinates that related to Woodham road, here in the U.K.Well, some bright people have pieced the puzzle together and realised that Woodham road is right next to the original landing zone of the first U.F.O. in H.G. Wells “War of the Worlds,” a book that I wrote about in my first article, citing it as being responsible for first ever viral campaign, even if it was accidental.You’ll wake up today to a new Extra terrestrial themed Google logo, and if you click on it, you’ll find that it links to H.G. Wells 143th birthday which is today, 09/21/09. It’s a nice nod to one of the greatest Sci-Fi writers, and has certainly created a lot of buzz about its meaning. Plenty of conspiracy theories have been flying around since the first appearance.All I have to say is well done Google. What did you think about it all? Viral Marketing War of the Worlds
Golden Globes Announced, District 9 and Sherlock Holmes Get Nominations December 16, 2009December 16, 2009The nominations for this year’s Golden Globes were announced yesterday. Without surprise, the same actors who seemingly are nominated every year for their work are represented again. Only this time, it appears one nomination for Meryl Streep wasn’t enough. And Rob Marshall’s musical, Nine, managed just five nominations. You would figure a… Read More
Tron Legacy Viral Adds Countdown to New Trailer? February 15, 2010August 17, 2010Way back at San Diego Comic-Con 2009, Disney Pictures released the beginning of their viral campaign for the much anticipated Tron Legacy, the sequel to the 1982 sci-fi action adventure film starring Jeff Bridges. 42 Entertainment, the same people behind The Dark Knight‘s amazing viral campaign, were given the opportunity… Read More
Viral Video Of “Devil’s Due” Marketing Campaign Scares New York To Death January 14, 2014Once again, New York City was struck by some sort of supernatural event created by a viral marketing team that just loves to scare people. Following in the footsteps of the Carrie telekinetic coffee ship viral campaign, comes a new scare tactic that is actually a promotion for the upcoming… Read More