Farewell Atlantis is on Facebook and Releases Tomorrow Dan Koelsch, September 30, 2009September 30, 2009 Thanks to our fictional friend Soren Ulfert, we now know that Farewell Atlantis, the faux novel written by character Jackson Curtis (John Cusack), has an official Facebook fan page. Right now there are only 78 fans, so be sure to add the page! The page, apparently created at the beginning of the month, seems to be updated by Curtis, mostly talking about the promotional tour for the book and how it’s effecting his personal life. Nothing really new or captivating on the page yet, but we’ll keep an eye out. His last update is: “Leaving on the book tour in one week. Dates and places up in the air. Much chaos.” We’ll have to see if this much talked about book tour leads to something. The novel, set in the year 2012 against a backdrop of cosmological speculation and apocalyptic Mayan prophecy, is scheduled to release tomorrow (October 1st), but don’t run to your bookstore at midnight just yet. Despite all the viral hoopla about the book, it does not look to exist in real life (based on the fact its publisher is fictional) . How sad. It could have given us more info on the film. For more information on the novel, check out its official site. What do you think of the Farewell Atlantis Facebook fan page? 2012 opens nationwide November 13th, 2009. For more information on the film and its viral campaign, see our newly updated 2012 Page. Viral Marketing 2012
Indie Viral: Paul Giamatti’s Cold Souls July 18, 2009July 18, 2009Do you know what this film is? Have you seen the trailer? Our good friends over at FirstShowing have been following Cold Souls for a while, and today they dug up some viral for the flick. The film’s synopsis is as follows: Paralyzed with anxiety over an upcoming role, Paul… Read More
Word of Mouth Viral: The Haiti Relief Efforts January 28, 2010October 18, 2011On January 13th, 2010 the small island of Haiti was devastated. Right before 5:00 PM, a magnitude 7.0 earthquake shook Haiti to it’s core. The earthquake caused massive damage and left thousands of Haitians homeless, and hundreds of thousands dead. Almost instantly, the popular social networking website Twitter was flooded… Read More
“RoboCop” Viral Marketing Searches For Human Volunteers January 28, 2014January 28, 2014Much of the RoboCop viral marketing campaign has centered around the technological conglomerate OmniCorp. This is the company that turned a nearly dead Alex Murphy into the new cybernetic threat against crime. In past campaigns, we have seen RoboCop in PSAs and participate in CES panels, but now the company… Read More