2012: Ulfert Reaches Out to an Old Friend and Charlie Shares a Recipe Dan Koelsch, October 14, 2009October 14, 2009 Despite the success of followers securing the packages at the drop locations, it looks like Soren Ulfert is looking for more help from inside the Institute for Human Continuity. For those keeping up with the 2012 viral campaign, you’ll know that Ulfert, the former Director of Communications at IHC, has been trying to figure out why he was fired and what the IHC is really up to. From the info we’ve gotten so far (thanks to schematics and decoded messages), it looks like the organization, with the help of Aerospace Robotics Corp. (ARC), is creating a modern Noah’s Ark. Since the IHC has confirmed that there will be worldwide natural destruction in 2012, this isn’t that surprising, let alone scandalous. Why is it being kept secret? This may be where the extra help comes in handy. With Ulfert’s ARC connection seeing some limits to his access recently (thanks to the intercepted messages at the drop locations), he asked for more assistance today in his new blog. The foil this time is that he is reaching out to Dr. Satnam Tsurutani, who is currently on the Board of Directors at IHC and was one of the scientists who discovered the imminent catastrophe that will occur in 2012. The two seem to have been close before Ulfert’s firing, but Ulfert thought Satnam had something to do with his firing, thanks to his voicemail. Check out the video for yourself: Obviously Ulfert believes now that Satnam can be trusted, so he’s reaching out to him. Since Satnam still works for the IHC, this seems like a desperate move. If Satnam accepts Ulfert’s request, we could be getting more information on the purpose of the Ark. The next drop location has been confirmed, partly thanks to Ulfert’s update yesterday and the work of Unfiction. For those in the Washington DC area, see if you can pick up a package tomorrow:50 Mass Ave NE Washington DC 20002 1:00pm- 3:00pm, Thursday, 10/15 Codeword: 2012 In other 2012 viral news, it looks like Charlie Frost has gotten a bit boring with his updates. He’s mostly just been posting responses to and recapping this conspiracy ARG. While it’s helpful, especially for the uninitiated, it’s very passive. The videos, posters, and tidbits we’ve grown to love from Charlie are no longer there. His latest blog post is just a pickle recipe that he feels the need to share. In his own words:See, there’s not that much time left, and with that knowledge comes a change in focus. You have to maximize the positive and enjoy every day as it comes. And me, I love a good pickle.Check out the site for the full recipe to “Uncle Jimmy’s Salty Garlic Dill Pickles”. Hopefully Charlie’s future posts will have more significance to the viral campaign. 2012 is in theaters November 13th and you can discuss these updates to the viral here, or on our forum. Also check out the MovieViral 2012 page for information on the film and its viral campaign. MOVIEVIRAL.COM OFFICIALLY ENDORSES TIM S. Viral Marketing 2012
“Begin Again” Viral Contest Gives Keira Knightley Some Style June 27, 2014June 27, 2014Picking an outfit for very important occasions isn’t easy. But chances are you have someone to give you some very helpful advice on how to look good. Now the marketing team behind the upcoming Begin Again, will give you a chance to return the favor by helping film stars Keira… Read More
Mark of the Spider-Man Viral Event Happens Tomorrow! February 13, 2012March 21, 2012When we left off, a twitter account for The Amazing Spider-Man‘s viral campaign had been created and tweeted out coordinates for dead drops in several U.S. cities. Thanks to a comment left by a reader, we now know what the next step in this campaign. Countdowns were discovered, but you had… Read More
How To Turn a Regular Ad Viral: 11 Creative Billboards November 24, 2009November 23, 2009It’s hard to get your brand recognized nowadays with all the advertising noise out in the world, the Internet, and TV. Thus, you need to find a way to separate yourself from the bunch. ARGs and viral campaigns are one way to do that, but you can do it on… Read More