Get Your Name Featured on the Paranormal Activity DVD Dan Koelsch, November 5, 2009November 5, 2009 As we reported before, the viral buzz of Paranormal Activity deserves credit for most of the film’s success. Paramount Pictures obviously realizes this, so they have found a simple yet effective way to thank the fans. By entering your name and some information, you can have your name in the credits of the Paranormal Activity DVD. Go to the film’s official website and click on the “Submit Your Name” button, or go to the submission page directly. I wasn’t a big fan of the film, but this is a really cool gesture on Paramount’s part. They understand how important the word of mouth was in just getting the film released wide, let alone making a crazy profit. Usually fans are rewarded with prizes and more info on the film, but to have your actual name be on the film itself is something I haven’t seen before. By adding your name, you’ll also get notified when the DVD is scheduled to release. Paranormal Activity is currently in theaters. Viral Marketing paranormal activity
Fox Home Entertainment uses PSAs to Sell DVDs September 23, 2009September 22, 2009Fox Home Entertainment has a funny internet video campaign going on to promote their line up of DVDs. They seem to be using a “One Movie At A Time” moniker in the creation of fake PSAs that use clips from their DVD collection. A YouTube account was created with the… Read More
“G.I. Joe: Retaliation” Viral: Cobra is Calling You to Join their Special Forces April 25, 2012April 25, 2012It would sound really bad if I asked you if I gave you an exciting opportunity to join a terrorist organization, but considering this is for Cobra, I think I can make an exception. A viral campaign for G.I. Joe: Retaliation has launched in the form of a Cobra Special… Read More
“The Hunger Games” Viral Adds District Seals October 4, 2011October 6, 2011The Hunger Games viral hasn’t seen too much activity since its launch a few months ago. But now TheCapitol.pn site has been making a few updates. When you enter the site and scroll over to the right, you will notice district numbers on the official calendar. These posts tell you… Read More