Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Alice: Photos and Video of the Takeover

Dan Koelsch, December 4, 2009

This morning was the ‘White Rabbit Takeover’, where (among other things) people dressed like rabbits in suits and walked around New York City. Why, you ask? It was a promotional event for SyFy’s new original mini-series “Alice”, based of course on the famous “Alice in Wonderland”. Yesterday we posted pictures of the set-up, and today we have actual pictures and even a video of the event. Take a look.


Alice
Alice
Alice
Alice
Alice
Alice
Alice
Alice



The video we have is the rabbits doing a step routine in Washington Square.





So, what do you think of the White Rabbit Takeover? Does it look like it was effective?


The four-hour movie event “Alice” premieres Sunday, December 6, at 9PM (ET/PT) and stars Academy Award-winner Kathy Bates (Misery) as the Queen of Hearts and Caterina Scorsone (Crash television series) as Alice.

Viral Marketing Alice

Post navigation

Previous post
Next post

Related Posts

Take Command of the USS Colorado as a “Last Resort”

September 24, 2012September 23, 2012

This week, ABC debuts their new drama series Last Resort, about a rogue US Navy submarine. You get to be in command of the USS Colorado via the Last Resort Command Center. Get the details after the break.

Read More

Mission Icefly: Traelek Institute Has a Website

July 1, 2011

The latest development in the Test Subjects Needed ARG has been a new viral website called Survival Code. As we stated earlier today, once you set up your profile on the new site, you get access to 5 pages of a comic book. These pages feature the fictional Traelek Institute,…

Read More

“The Muppets” Feel The Hunger in “The Hunger Games” Parody Trailer

March 6, 2012March 6, 2012

The Muppets had an amazing marketing run and it seemingly came to an end when the movie opened in theaters in November. But its not over. Not by a long shot. With the DVD/Blu-ray being released on March 20th, the marketing team at Walt Disney Pictures are at it again….

Read More

Comments (5)

  1. Lush says:
    December 4, 2009 at 2:27 pm

    no sure if it was effective or not…it’s AWESOME…wish i could have taken the day off to follow them.

  2. mjk says:
    December 4, 2009 at 10:58 pm

    I think it was effective. Saw 3 rabbits today in midtown and got me to google this to figure out what was going on… figured it was some viral thing, but since I had not heard about the mini-series, peaked my interest!

  3. David_Fulde says:
    December 6, 2009 at 8:53 pm

    I was sad because I was looking forward to this for a few months now. I don;t have SyFy. Then I got excited last ngiht when I saw an ad for it on another channel! I saw it and it was great! can’t wait for the other parts!

  4. Pingback: Follow The White Rabbit To SyFy’s ALICE Viral Campaign | SciFi Mafia
  5. Pingback: 1st Annual MovieViral Awards Results! | MovieViral.com

Comments are closed.

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2025 MovieViral.com. The Sometimes Weekly Publishing Company.