ViralCast #23: Interview With Michael Monello From Campfire Dan Koelsch, December 10, 2009October 18, 2011 In a very special ViralCast, I am joined by our editor Scott and guest Michael Monello, co-founder and Executive Creative Director of Campfire, a marketing firm that specializes in viral marketing. Check out their website to see their current campaigns, which include HBO’s hit show “True Blood”, as well as a link to this same Viralcast. Monello himself was one of the main guys behind the Blair Witch viral, and he has some great insights into the past, present, and future of viral marketing. Let us know what you think! Subscribe to the podcast on Podcasts CampfireMichael MonelloThe Blair Witch Project
ViralCast #1: In The Beginning… February 20, 2009February 14, 2010Hello, my name is David, though you may know me by my name in the forum, “The Dark Knight”. I will be joining the site as an author with Dan. We will have a podcast discussing the current movie virals going around right now, and hopefully if all goes well, this podcast will… Read More
News “TRON: Legacy” Roundtable Interviews With Writers Adam Horowitz and Eddy Kitsis, and Producer Justin Springer December 4, 2010December 6, 2010TRON: Legacy, Disney’s sequel to their cult hit of the 1980s will hit theaters in just a few days, and I got a chance to have a roundtable interview with the filmmakers to talk about the development of the film and how the viral marketing campaign played a factor. You… Read More
ViralCast #14: Comic-Con Review July 27, 2009June 6, 2010In this week’s ViralCast, Dan, Ian, and Scott are joined by our very special guests Kelsey and Rose, who covered Comic-Con for us live from the convention. We go over some of the interesting things that Kelsey and Rose saw as well dig deeper in the viral campaigns put on… Read More