Daybreakers Gets a Viral Site That Claims You’re Patient Zero Dan Koelsch, December 15, 2009December 15, 2009 The movie Daybreakers has intrigued me ever since I saw the trailer for the first time. How can you not love the idea of society being predominantly vampires, with free humans being outlaws? It’s a world I would love to get right in the thick of, and now I can, thanks to a new site called Capture Humans. The site gives you a nice video background of how their society came to be, and it’s even nicer because it uses Facebook Connect to personalize the story. Check out the site to see the video, which claims you are patient zero of the epidemic that has made most of the world vampires. Since there are still some humans roaming free, the site also gives you four tips on how to capture humans safely. With the world’s supply of human blood quickly diminishing, every human is important! Daybreakers, starring Ethan Hawke and Willem Dafoe, opens January 8th, 2010. Viral Marketing Daybreakers
Iron Man 2 Gets Promoted By Chocolate And Beyond April 4, 2010April 4, 2010Just about everyone loves Hershey’s chocolate and Stark Industries seems to finally understand it’s potential in advertisement. That, or Tony Stark, unlike batman, really likes chocolate. Hershey’s isn’t the only promotion for Iron Man 2 because Stark Industries knows that you need something to drink with your chocolate while watching… Read More
The Expendables Demand That You Don’t Press the Button August 11, 2012The cast of Expendables 2 really don’t want you to press that button. Lionsgate has created the DontPressTheButton.com, where stars Terry Crews and Dolph Lundgren yell at you to not press the red button in the middle of the screen. When you do press it, you get some short clips… Read More
What Does $5 Get You? A Failed Ad Campaign February 25, 2012February 26, 2012Fiverr is a site where you can hire people to do anything for $5 (and up). Bullhead is the Best Foreign Language film Ocscar nominee. Recently, Badass Digest posted an ad on Fiverr to hire someone to put together an ad campaign for Bullhead, all for the low price of… Read More