Would You Spend $67 on a Book About Alternate Reality Games? Dan Koelsch, December 17, 2009December 17, 2009 No need to clean your glasses, you read that headline right. There have been books and guides on Alternate Reality Games before, but the newest one carries a doozy of a price. The book, offered on Amazon, was released on November 23rd, and has the exceptionally long title “Alternate Reality Game: Narrative, Artificial intelligence, Video game, Multimedia, Internet, Perplex City, I Love Bees, Halo 2, Lost Experience, Lost (TV series), The Truth About Marika”. Sounds interesting, but it’s a whopping $67! What could justify this cost? It’s hard to tell. The book is paperback and only 148 pages long, two things that usually lead lower prices. The description of the book just explains the concept of ARGs in a paragraph, so that’s not much help. If you find out why it’s so expensive, let us know! Viral Marketing
New Social Media Website Tout Has Promotions For “American Reunion” and “We Bought a Zoo” November 17, 2011Tout is a new social media website that acts like a video version of Twitter. You can upload 15 second video status updates to your profile to share around the web, and you can follow profiles that you like. The site seems to be making a big marketing push by… Read More
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Second Iron Man Clue Hits And It’s Just As Confusing December 14, 2009December 14, 2009Here it is, the second clue in the CONFIRMED viral for Iron Man 2. Jon Favreau used his twitter account today to announce that the second clue would be posted on Screenrant today, and here it is. It seems that we were right to be be picking up on the… Read More
As much as I’m happy to see another book about ARGs, I’m very suspicious of this one. In fact, I wonder if it isn’t actually some kind of “book-spam.” The description on Amazon, for example, is basically just a copy-paste job from the Wikipedia entry on ARGs, and the cover of the book features an Xbox controller, which is an odd design choice. The overall sense I get is that this was put together by some people who are looking to make a little quick money. Want more proof, check out the “author’s” Amazon profile…
iwas looking was for reviews about him and i found this site. I ‘m very suspicious of this book too. There´s a high price for a small book. I´m in doubt of “to buy or not to buy”. Have someone already read? I found this book recently too http://www.amazon.com/Building-Through-Alternate-Reality-Digital/dp/1404213570/ref=sr_1_3?ie=UTF8&s=books&qid=1262720092&sr=1-3.Althougt it seems to me an introductory issue about args.best wishes,