Would You Spend $67 on a Book About Alternate Reality Games? Dan Koelsch, December 17, 2009December 17, 2009 No need to clean your glasses, you read that headline right. There have been books and guides on Alternate Reality Games before, but the newest one carries a doozy of a price. The book, offered on Amazon, was released on November 23rd, and has the exceptionally long title “Alternate Reality Game: Narrative, Artificial intelligence, Video game, Multimedia, Internet, Perplex City, I Love Bees, Halo 2, Lost Experience, Lost (TV series), The Truth About Marika”. Sounds interesting, but it’s a whopping $67! What could justify this cost? It’s hard to tell. The book is paperback and only 148 pages long, two things that usually lead lower prices. The description of the book just explains the concept of ARGs in a paragraph, so that’s not much help. If you find out why it’s so expensive, let us know! Viral Marketing
The Green Hornet Gets Augmented September 13, 2010September 13, 2010We haven’t had a lot of augmented reality news lately, which has led me to believe the fad, which looks to have reached its movie advertising peak last year, has started to fade. Fortunely it’s not completely dead, as Columbia Pictures’ The Green Hornet lets you test out the Black… Read More
District Nueve – Part II July 18, 2009July 31, 2009If you remember, I wrote an article stating how I feel as if District 9 is about the issues between Mexico and the United States. Of course there were a lot of people crying foul and stating it was the apartheid, and not immigration. Well, io9.com has continued that belief… Read More
Tron Legacy Final Photo and Animated Series? March 4, 2010Total Film has been releasing daily images from Disney’s Tron Legacy as a build up to the trailer being released this weekend. Yesterday we showed you the third image, in which Sam Flynn has entered the abandoned Flynn’s Arcade. Check out the full version of today’s last image, as well… Read More
As much as I’m happy to see another book about ARGs, I’m very suspicious of this one. In fact, I wonder if it isn’t actually some kind of “book-spam.” The description on Amazon, for example, is basically just a copy-paste job from the Wikipedia entry on ARGs, and the cover of the book features an Xbox controller, which is an odd design choice. The overall sense I get is that this was put together by some people who are looking to make a little quick money. Want more proof, check out the “author’s” Amazon profile…
iwas looking was for reviews about him and i found this site. I ‘m very suspicious of this book too. There´s a high price for a small book. I´m in doubt of “to buy or not to buy”. Have someone already read? I found this book recently too http://www.amazon.com/Building-Through-Alternate-Reality-Digital/dp/1404213570/ref=sr_1_3?ie=UTF8&s=books&qid=1262720092&sr=1-3.Althougt it seems to me an introductory issue about args.best wishes,