Alice in Wonderland Sends Out Book and Key To Bloggers Dan Koelsch, January 7, 2010November 16, 2010 Our friends at Firstshowing got a nice little present in the mail yesterday in the form of an Alice in Wonderland book full of surprises. In fact, there were books inside books (like those Russian dolls), and a USB drive shaped like a 19th century key. Pretty impressive set up, but there’s even more. The USB key apparently just had the trailer photos we’ve already seen, but there was a note reading “Read Me” (in very Wonderland fashion). Here’s what Alex from Firstshowing had to say about it: The other note I got came on a blue slip of paper. It read: “Greetings! The proper spelling of Alice’s last name is KINGSLEIGH. That’s Kings-L-E-I-G-H… not L-E-Y. Thank you. Sincereleigh ~ Walt Disney Studios Motion Pictures Publicity.” I’m not sure if that’s a joke or a hidden message or what, but I feel like there’s something else there. I’m going to keep searching the books and scouring the web to find more. I did notice that in one of the books, the second to smallest one that’s labeled “Characters” it spells Alice’s name as “Kingsley.” Maybe there’s something going on? Or else Disney was just correcting a spelling mistake.Alex doesn’t think it’s a full-on viral game, but we’ll have to wait and see. I haven’t heard of any other bloggers getting the package, but if you do, let us know! To see more of the books and note, check out Alex’s article or the short video he made embedded below: Alice in Wonderland Promo Book Unboxing from FirstShowing.net on Vimeo. Alice in Wonderland, directed by Tim Burton and based off the book “Alice’s Adventures in Wonderland” by Lewis Carroll, opens nationwide on March 5th. Update: As I expected, other bloggers also got the promo package, including Latino Review, who have some videos on their site, so check that out. Viral Marketing Alice in Wonderland
LOST Video Round-Up: Fan-Made and Official February 9, 2010February 9, 2010Everyone by now already knows I’m a huge fan of ABC’s LOST and all of the awesome fan-created content that we’ve gotten over the years. I’m also a fan of the Keyboard Cat, a silly YouTube video turned internet meme and later an internet phenomenon. It’s addition to any video… Read More
“Godzilla” Viral Campaign Gives Social Media The Extended Look April 7, 2014April 7, 2014The Godzilla viral marketing campaign took to Facebook and Twitter to get users to demand the truth about the monster just like Bryan Cranston does in the trailer, and they responded with one collective roar. The Legendary Pictures team in conjunction with Warner Bros. have released an extended look at… Read More
Disney’s “Wreck-It Ralph” Creates 8 Bit Lane In London January 12, 2013It’s hard to believe that Disney’s latest animated film Wreck-It Ralph doesn’t open up in the UK until February 8th, over three months after its US release. Fortunately, Disney makes up for the wait a bit by creating 8 Bit Lane in London near the The Truman Brewery. Get the… Read More
LatinoReview (FFFFFFFFFF) and a few others got the same thing. You can find all the sites via Google News.The only thing is- Where is MovieViral’s free stuff?
I LOVE ALICE IN WONDERLAND! Big Big fan and I am so looking forward to Tim Burtons film so much should be friggin awesome! Anything to see it again on the big screen the TV versions have been pretty crap good to finally have someone take it seriously!This will be one trippy, freaked out ride I am going to Love it and I am sure i wont be alone!I have some similar tripped out artwork of “Alice in Wonderland” check her out here! ASK ALICE!!