Sony Brings “Heavy Rain” to the ARG World! Steve, January 30, 2010January 30, 2010 This week, Sony began a 3 week (12 days total, 4 per week) viral campaign for their newest PS3 exclusive, Heavy Rain. The game centers on the hunt for a mysterious serial killer called “The Oragami Killer”, as told through the eyes of 4 playable characters, each with their own personalites, jobs, and backstories. The campaign, called “Four Days”, has interested gamers register on the games’s website, HeavyRainPS3.com to begin their search. As of yesterday, people who’ve just registered or have previously done so received an email directing them to www.heavyrainps3.com/rainisfalling. Here, the first clue towards finding the true identity of the Origami Killer is the Twitter username “perfectfolds“. As of currently, all participants (me being one of them), are keeping an eye out for more clues and sites, especially from the afformentioned Twitter page. I’ll be reporting more news on this ARG as it develops! Until next time, this is Steve Kidd signing off! Viral Marketing Heavy RainPS3SonyVideo Game
You Have Been Chosen For “Dark Skies” January 27, 2013Briefly: Dark Skies is an upcoming sci-fi thriller about an alien presence that torments a family. Starring Keri Russell and written and directed by Scott Stewart, the film opens on February 22nd. However, if you want to see when you’ll be abducted by aliens, check out YouHaveBeenChosen.org to get your… Read More
Chart: How to Write a Nicholas Sparks Movie April 7, 2010June 4, 2010Nicholas Sparks is known for his romantic and sappy novels that get turned into romantic and sappy movies (i.e. A Walk to Remember, The Notebook). However, if you look closely, you’ll notice that all of his movies feel strangely familiar. Find out why in this Cracked chart after the break. Read More
Times Square Video Hack Turns Out To Be Viral For ‘Limitless’ March 18, 2011October 7, 2013On Sunday, a video was posted to YouTube that got people wondering whether it was real or fake. In it, a man shows off an iPhone transmitter he invented that allows video to be transmitted to any screen the receiver is near. He demonstrated it in Times Square, including on… Read More