Surviving The Economic Crisis… There’s An App For That Craig Skinner, February 18, 2010February 18, 2010 One of my biggest problems with the work of Michael Moore, especially in his recent film, Capitalism: A Love Story, is that it often feels as if Moore is talking down to the audience. The experience for me of watching a film by Moore is akin to listening to someone who has only just learnt about left wing politics and who lectures me in a patronizing tone for two hours. Well, for those of who do like Moore, there is now an iPhone app for Capitalism.Capitalism A Love Story is about a very complex and seemingly impenetrable topic, the economic crisis we are currently in, or climbing out of, depending on your viewpoint. In the film the most powerful sequences are those where we see regular people hit hard by the economic downturn and the effect it has had on their lives. In order to ‘help’ these people Paramount Pictures and Overture Films have worked with Mobile Dream Studio to release an iPhone app. The app allows users to offer tips to each other on coping in the current economic climate. One thought that struck me instantly was the cost of an iPhone and its place as a capitalist status symbol which is something that seems to run counter to the point of the film. This opening of the debate to the public in a simplified way though is in keeping with Moore’s approach, and the makers have also announced that the ten best tips (it is not clear how this will be judged though) will be sent to Michael Moore himself.The app has been released to coincide with the UK release (26th February) and the US DVD release (9th March), and you can grab it for free (well they couldn’t really charge could they) from iTunes here. Viral Marketing Capitalism: A Love StoryiPhoneMichael Moore
Kick-Ass: Live Facebook Interview With Director Matthew Vaughn; New iPhone App and Trailer March 20, 2010The theatrical release of Lionsgate’s Kick-Ass is less than a month away, and all the Internet promotions are starting to pour in. Director Matthew Vaughn is taking part in live interview on Facebook, there’s now an iPhone/iPod Touch App for the film, and we have a few new TV spots… Read More
Viral Video: Dancing Groot Scene From “Guardians Of The Galaxy” August 14, 2014August 14, 2014We are already nearing two weeks since the release of Guardians of the Galaxy, and true Marvel fans – all of whom should have told everyone not to leave the theater until the end of the credits by now – might have seen those hilarious extra credit scenes by now…. Read More
Viral Marketing What Would The Overlook Hotel In “The Shining” Actually Cost? September 26, 2013Have you ever wondered what the Overlook Hotel in Stephen King’s The Shining might actually cost, if it were ever on the market? With the recent release of King’s sequel novel to The Shining called Doctor Sleep, the Movoto Real Estate Blog thought it might be interesting to do a… Read More