The Union Needs You: Repo Men Required Iain Welford, February 22, 2010 If you have been following the Repo Men viral, you’ll know that Wired held an open application for runners to go undercover and evade the Repo Men for one month to win a cash prize of $7,500. The runners have now been selected and there are only 2 days left before their payments run out. If you head over to the site you’ll find a timer counting down to when the chase begins. Although applications for runners have been finalized, there is still an opportunity to join in the hunt posing as a Repo Man. The opportunity to apply will be available soon, and if the previous contest held by Wired is anything to look at, it will be worth following. In the last contest the goal was to find Evan, one of Wired’s staff writers, and clues were hidden all over New York – including the New York Times crossword. It’s important to note that only registered Repo Men can take part, so keep watching for the rules and apply for what promises to be a great ARG contest. We want to know if anyone has been selected as a runner or a Repo Man. Leave your comments below if you have been successful. Good luck to all the participants and we’ll be sure to post updates when we get them. Viral Marketing ARGForest WhitakerJude LawRepo menwired
The Crazies: A Downward Viral January 21, 2010January 21, 2010 Update: The link to the Ogden Marsh Sheriff’s Department has been fixed. If you have been following the viral campaign for The Crazies, you may notice a few odd things. A few things that do just not seem to fit. A few things flat out wrong. This campaign seems to… Read More
Classic Viral: Anchorman’s Sex Panther Cologne January 2, 2010July 18, 2010 60% of the time, it works every time. For those Anchorman fans out there, you may remember the horrendously funny Sex Panther cologne used by Brian Fantana (Paul Rudd). It was a small bit in the movie, but it has gained a lot of traction in the fan world, as… Read More
Avatar Enters Viral World September 17, 2009September 20, 2009 It was bound to happen. James Cameron’s Avatar, the much hyped and recently maligned sci-fi epic, has launched its first viral site called avtr.com. The viral appears to be the main page of the “Avtr Project,” a product of the Resource Development Administration. According to the site, they have set… Read More
I’m sure it would’ve been fun to have been selected as a runner, boy would I like to walk away from my life at the moment.