Repo Men: 4 Artiforgs On The Run, The Hunt Is On Iain Welford, February 26, 2010February 26, 2010 If you’ve been following our coverage of Repo Men, you’ll know that Universal, in conjunction with Wired and Lone Shark Games have launched a real world ARG pitting Artiforgs (people with artificial organs) against Repo Men (employees of Unicare who really want those organs back). Check out the latest developments of the ARG after the jump. The campaign has officially started, and if you head over to the Wired website, you’ll find a dossier on each of the 4 Artiforgs (Alex, Ciji, Usman, and Will) who have fallen behind with their payments. If the contestants elude the Repo Men for 30 days, they will win $7500. However, if a Repo Man (could be anyone, including you!) finds them, they can collect on the $7500 bounty. Clues will be published on the main website, through Twitter using the tag #repomen, and distributed through other interesting means including the march issue of Wired. You might also want to check out The Union’s new mobile website for updates on the move. It’s also suggested you check out these twitter accounts, according to the website:You should also follow @theunioncares, @lonesharkgames, @theatavist, @nxthompson, @piercedavid, and @universalpics. These are the people who’ll be doling out cluesAnd though they aren’t official, these hunters seem to be rather active: @mescad, @socillion, @menancingpickle @lotushenna, @truebypass, @artiforg, and @pbemaddy — though some people suspect pbemaddy might be a mole for the runners.I’m liking the mole suggestion! In other Repo Men news, our friends at CHUD have had a special package delivered. Check out the video below of them un-boxing it. So far I’m really enjoying this ARG even though I’m miles away form it here it in the U.K. but what do you think? Are you taking part in the hunt? Leave you comments below. The film opens March 19th in the States. Viral Marketing ARGForest WhitakerJude LawPosterRepo menwired
“The Lego Movie” Releases Hilarious Blooper Reel February 13, 2014February 13, 2014In what seems like a steady stream of cool viral marketing tidbits, we have another from Warner Brothers for The Lego Movie. This short video is a funny blooper reel of character interactions with a few recurring themes. Hit the jump to find out more and see the video. Read More
“The Hunger Games” Viral Review: Pretty Standard Fun April 6, 2012April 6, 2012The Hunger Games may have gotten positive ratings across the board, but what of its viral campaign. Yes The Hunger Games had a subtle viral campaign that helped appease fans before the movie’s release, and now that the movie has already been released, the viral sites are officially inactive. From… Read More
Sony Picture’s Death At A Funeral Invites You To Make Your Own Eulogy March 24, 2010March 24, 2010Director Neil LaBute has helmed some pretty strange (Wicker Man) and awful (Lakeview Terrace) films, but next month’s Death at a Funeral seems to be the most ill-conceived of them all. However, this is a star-filled remake of the 2007 British comedy that continues the odd pairing of death and… Read More