Create Your Very Own ‘The LEGO Movie’ Sig Fig Michael Lee, November 4, 2013November 4, 2013 The LEGO Movie marketing campaign has taken a slight shift to the viral angle. We’ve previously posted a contest the film held where the winner would be a part of the film. Chances are if you are reading this post, you probably didn’t win, but the Warner Bros. team doesn’t want to let that stop you from enjoying The LEGO Movie (see what I did there) fun.To celebrate the latest release of the trailer for the film, WB has created The LEGO Movie SigFig creator. What is it exactly? Well you get to create your very own SigFig, those little tiny yellow guys with half circle hands, awkwardly shaped heads, and simplistic faces. But there is much more to it than just a simple create your own character. Hit the jump to find out how you can do it and what other surprises are in store for your creation. The premise of this site is simple. You start out with your basic LEGO SigFig body, then build your way from there. What kind of eyes, eyebrows, mouth, hair, tops, pants, accessories, and background. All of this is customizable to your liking.To make this much more exciting than just creating your own SigFig, the site offers you a code where you will be able to edit and unlock your character for some upcoming games. You can also send your creation to anyone you know or even download it as a cover, icon, wallpaper, or poster.So head to The LEGO Movie SigFig Creator and try it out.Directed by Chris Miller and Phil Lord, The LEGO Movie is voiced by Chris Pratt, Elizabeth Banks, Will Ferrell, Morgan Freeman, Liam Neeson, Will Arnett, Alison Brie, and more. The film opens in theaters on February 7, 2014. Viral Marketing Viral News Alison BrieChris MillerChris Prattelizabeth banksLiam NeesonMorgan FreemanPhil LordSigFig CreatorThe Lego MovieWarner BrosWill ArnettWill Ferrell
District 9: Prop Gun Replicas For Sale February 5, 2010Director Neill Blomkamp’s District 9 is a great example of when Sci-Fi and Action are mixed together successfully. In District 9, the story goes that Wikus Van De Mere (Sharlto Copley) runs for his life from the M.N,.U (Multi-National United) and Nigerian gangs after an accident causes him to slowly transform… Read More
“Transcendence” Viral Videos Makes Their Presence Known March 28, 2014March 28, 2014Since the release of the three viral videos promoting Transcendence, all we have managed to see from the film is a fun game that measures your technology dependency. With the film closing in on it’s April release, the viral marketing it starting to kick up once again. This time, there… Read More
Social Networks Star Wars And Marvel Geek It Out On Twitter January 23, 2014January 23, 2014Forget the talk about Batman versus Superman. The big rivalry happening this week is between Star Wars and Marvel via their Twitter accounts. What started as an “AskStarWars” Twitter event turned into a hilarious back and forth ribbing between the two brands. Even Iron Man jumped into the fray. Check… Read More