Create a LOST Fan Promo and Get On TV! Dan Koelsch, March 2, 2010 The series finale of ABC’s LOST is just over two months away, and the network is celebrating by letting you, the fans, create your own promo for the event. I’m sure you’ve seen plenty of YouTube videos made by fans by cutting together clips, and now those “artists” can get something out of it. To find out how your edited promo could end up airing during LOST and even get you a sweet trip, read on. The promotional site allows you to either use your own software or their online editor to create a 35 second ad for LOST’s finale. While the online editor is rather simple, it does let you to cutting clips, sound effects, and music together. The winner of the contest will have their commercial aired during this last season, and you’ll win a trip to Los Angeles for a special LOST event with members of the cast. Entries are due in by March 21st, so get a move on! Contests Viral Marketing ABCContestsLOST
First Video and Images From Upcoming ‘Toy Story’ Short Revealed March 7, 2011March 7, 2011Ken was the breakout star of Pixar’s Toy Story 3, both on screen and during the marketing campaign. Now he and Barbie are back for the short “Hawaiian Vacation”, which will debut in front of Cars 2 in theaters. Sure, we’ve told you this before, but after the break we… Read More
When Virals Fail To Live Up to Their Potential April 7, 2011April 7, 2011Movie virals have always been a huge part of the film industry since the dawn of its simplest form; the movie trailer. Its only now that virals have become more prevalent to studios since they introduced a more interactive version for fans and moviegoers. There are effective virals, the virals… Read More
Sony Launches “Face of the Fan”, Uses Internet To Cast for Underworld 4 November 21, 2010Sony has launched an initiative and website called “Face of the Fan“, in which the company looks to connect directly with fans in a way that gets them involved in their film. For one of their first endeavors, they are having a truly open casting call, hosted entirely on the… Read More