Create a LOST Fan Promo and Get On TV! Dan Koelsch, March 2, 2010 The series finale of ABC’s LOST is just over two months away, and the network is celebrating by letting you, the fans, create your own promo for the event. I’m sure you’ve seen plenty of YouTube videos made by fans by cutting together clips, and now those “artists” can get something out of it. To find out how your edited promo could end up airing during LOST and even get you a sweet trip, read on. The promotional site allows you to either use your own software or their online editor to create a 35 second ad for LOST’s finale. While the online editor is rather simple, it does let you to cutting clips, sound effects, and music together. The winner of the contest will have their commercial aired during this last season, and you’ll win a trip to Los Angeles for a special LOST event with members of the cast. Entries are due in by March 21st, so get a move on! Contests Viral Marketing ABCContestsLOST
Marvel’s “The Avengers” Makes Advertising Push With New Poster and Trailer February 29, 2012February 29, 2012What might be this summer’s biggest blockbuster, Marvel’s The Avengers, opens in just over 2 months, but the marketing push has been limited considering it’s scope (and budget). Now, we finally have a non-teaser theatrical poster (released yesterday) and a trailer (released this morning) that shows off a lot more… Read More
What IF: Se7en September 26, 2009January 23, 2010It’s 1995, and all that anyone is talking about is Se7en. This film, like so many before and after it stunned the audience with its twist ending. People still talk about it to this day and after the question recently put to me by Nick about cult classics during our… Read More
Disney Shakeups May Affect Future Marketing November 26, 2009November 26, 2009It appears the House of Mouse is undergoing further changes. The Los Angeles Times has an engaging article about the current decisions being made at the Walt Disney Company. It seems film studio head Rich Ross is letting many of the organization’s mainstays go, and wants to usher in a new… Read More