Tron Legacy Sequel Already In Production Dan Koelsch, April 7, 2010June 6, 2010 A lot of people are excited for Tron Legacy to come out in December, especially with the intricate viral campaign that is already going on. Both fans of the original Tron and new fans introduced to the film via the Internet or DVD are anticipating the movie’s release. We are still months away from seeing any real footage that could indicate whether this sequel will be any good, but Disney is already gearing up for a sequel to the sequel. Find out more after the break. Although we are still eight months away from the film opening in theaters, Heat Vision Blog (part of The Hollywood Reporter) is reporting that Disney, the film’s production studio, has Legacy writers Edward Kitsis and Adam Horowitz (who also work on Disney-owned ABC’s LOST) writing a sequel. Right now there are no other details known. While it may sound strange and rare (and it is) to start writing a sequel over half a year before a film is out, there have been some signs that this might happen. First, there has been the extremely successful viral campaign. It’s almost like a test run to see if people are excited for the film, and so far it has passed with flying colors, with ARG players, blogs, and regular film fans alike clawing their way into the events and games 42 Entertainment has set up for Legacy. If there was any doubt that people want to see more of the world of Tron, the viral and the Comic-Con test footage should put that to rest. Second, there were the rumors last month that Disney was looking to turn the new Tron into a trilogy. If that is the case, they may have wanted to get a head start, knowing the audience was there. The possibility of the film becoming a flop is low, especially with the increased prices for 3D tickets. However, if Legacy’s budget is as big as rumored, a good turnout may not be enough. What do you think? Is Disney counting their chickens before they hatch? News Viral Marketing LOSTTron Legacy
Iron Man 2: Possible Stark Industries Leaked Footage April 15, 2010April 15, 2010Our friends over at Slashfilm have found a pretty interesting video on YouTube regarding Iron Man 2. It looks to be footage of a Stark Industries presentation in which they are showcasing the technology of the Iron Man suit’s arm blaster (not sure what it’s called), and it cuts out… Read More
Tron Legacy Viral: Operation Tron Website Launches For Encom Press Conference Protest April 1, 2010As we reported on Tuesday, the Flynn Lives group is planning to protest the Encom Press Conference tomorrow night, and they are getting together beforehand to plan it out. Now the group has launched a new website to help organize their meeting. Check out the details after the jump. Read More
Real Steel: The Underworld Hacks WRB Website, Shows Us Awesome Robot Street Fights September 9, 2011September 9, 2011Earlier this week, Disney sent out press kits for their upcoming robot boxing movie Real Steel, starring Hugh Jackman. These press kits had a note in them from a group called The Underworld, which turns out to be part of the viral campaign the film has been running. As the… Read More