Toy Story’s Pizza Planet Hiring Drivers Dan Koelsch, April 8, 2010April 8, 2010 You may remember about a week ago we reported on Disney and Pixar setting up college screenings for the first 2/3 of Toy Story 3. Well, now they’ve got an interesting way of advertising for it that might actually make some people upset. Riverfront Times got their hands on a photo of flyer being passed around college campuses. The take-one flyers, similar to those promoting House of the Devil, have Pizza Planet, the restaurant featured in the Toy Story series, looking for new drivers. The take-aways have a link to a website, which is specific to each campus. For instance, www.buzzcampuswustl.com is for Washington University. However, the links actually take you to a Facebook page that lets you sign up for a screening at said campus. While this is a cool marketing tool, it should be noted that Pizza Planet really exists. Both Disney theme parks have the restuarant, so if you were really looking for a job (and in this economy, that’s a high percentage of people), you’d be pretty miffed. Viral Marketing DisneyDisneylandPixarThe House of the DevilToy StoryToy Story 3
Super 8 Trailer Analysis, New Website, and Poster! March 11, 2011March 16, 2011Today could be certified Super 8 Day, as we’ve gotten a bevy of new content for the J.J. Abrams-directed sci-fi film. First, we finally got the feature length trailer, and now we have an official synopsis, a new viral website, and a poster. Get the details and see how we… Read More
WETA Sells New Book “The Art of District 9”, More Nominations From Spike September 6, 2010September 6, 2010Even a year after its release, District 9 just can’t stop its roll of nominations and merchandise. Visual effects production house WETA’s new book, The Art of District 9: WETA Workshop, contains more than just a series of concept art pictures. Adding to that, SPIKE TV has nominated District 9… Read More
“Apollo 18” Viral Site Gives Us Two More Documents September 2, 2011We thought it was over, but on the found footage thriller’s opening day, we have two more documents from the secret Apollo 18 mission thanks to Cerberus Station 9. Get the details after the break. Read More