Tron Legacy: Encom Releases Space Paranoids Teaser Dan Koelsch, April 14, 2010April 14, 2010 The Tron Legacy viral may be picking back up after a week or so of calmness. At the beginning of the month, Encom International had a press conference to announce that their famous game Space Paranoids would be coming online soon. Now the tech company has released an official teaser for the game. Check it out after the break. Alex from FirstShowing speculates that Flynn may try to contact us through the game as part of the ARG. What do you you think? Could there even be clues in this trailer? For more on this viral campaign, check out our Tron Legacy Viral Page. Viral Marketing EncomSpace ParanoidsTron Legacy
“Transcendence” Quizzes You On Technology Dependance March 13, 2014Johnny Depp’s latest is the kind of movie that would seem ripe for viral marketing. Today, Warner Brothers launched a new site for the movie that offers a number of questions related to your technology habits. The quiz isn’t a long one, but it does offer some interesting insights. Hit… Read More
ARGs & Campaigns Flynn Lives: End of Line For The “TRON: Legacy” Viral Campaign December 8, 2010October 18, 2011So you might be aware of this thing called TRON: Legacy that has been steamrolling its way through entertainment culture with resounding hype heard ‘round the world. You may not know just how deep the hype rabbit-hole goes, though. Today is the proof in the electroluminescent pudding: hundreds of people… Read More
Viral Video: “Let’s Be Cops” Viral Marketing Handing Out Social Media Citations August 12, 2014August 12, 2014We spend a lot of hours on Facebook, Twitter, and Instagram, posting photos, liking status, and retweeting things. But sometimes we come across stupid posts, and ask ourselves, why isn’t there a “dislike” button, or “I hate this” button. While Facebook or any of the other social media platforms won’t… Read More
I like Alex’s idea and I think it’s an obvious possibility. It’s another reason to look forward to the game, but I’m mostly just excited about playing it. x]The viral campaign for Tron Legacy is so far unlike any other in the sense that it seems very much about creating a sense of nostalgia and not just hyping up a new project.