Tron Legacy: Encom Releases Space Paranoids Teaser Dan Koelsch, April 14, 2010April 14, 2010 The Tron Legacy viral may be picking back up after a week or so of calmness. At the beginning of the month, Encom International had a press conference to announce that their famous game Space Paranoids would be coming online soon. Now the tech company has released an official teaser for the game. Check it out after the break. Alex from FirstShowing speculates that Flynn may try to contact us through the game as part of the ARG. What do you you think? Could there even be clues in this trailer? For more on this viral campaign, check out our Tron Legacy Viral Page. Viral Marketing EncomSpace ParanoidsTron Legacy
Warner Bros. Pulls Off “Rock of Ages” Flash Mob At Fan Screening June 9, 2012June 9, 2012We’ve seen a trend lately of studios pulling off surprise promotional stunts during fan screenings of films. The goal is twofold: spread word of mouth through the audience members and hope that the video of the event goes viral. Warner Bros. recently did such a stunt in Toronto for their… Read More
Viral For The House of The Devil Is Looking For a Babysitter January 18, 2010January 18, 2010Many of you may not have heard about the 2009 horror film The House of The Devil, and for good reason. The film didn’t have a nation wide release, its Writer/Director Ti West and actors are no-names (though you may recognize a few actors from small roles in the past),… Read More
What Does $5 Get You? A Failed Ad Campaign February 25, 2012February 26, 2012Fiverr is a site where you can hire people to do anything for $5 (and up). Bullhead is the Best Foreign Language film Ocscar nominee. Recently, Badass Digest posted an ad on Fiverr to hire someone to put together an ad campaign for Bullhead, all for the low price of… Read More
I like Alex’s idea and I think it’s an obvious possibility. It’s another reason to look forward to the game, but I’m mostly just excited about playing it. x]The viral campaign for Tron Legacy is so far unlike any other in the sense that it seems very much about creating a sense of nostalgia and not just hyping up a new project.