Hukilau Brings Slate App to iPad Dan Koelsch, April 20, 2010 You may remember the website Hukilau that we first reported on in January. The service helps provide low budget projects, like independent films and alternate reality games (ARGs), funding through a concept known as “crowdsourcing.” Now the company has a made a movie slate for your Apple iPad. Check it out after the jump. The free iPad app simulates a film slate, also known as a clapperboard, which is a device used in films to mark the beginning of a scene being filmed. The iconic movie prop lists information on what’s being shot, like scene information, production title, and director name. The Hukilau app has all these fields as well, which can be changed just as easily. When you shake your iPad, it makes the classic clapping sound. Whether this will truly be useful to amateur filmmakers remains to be scene (get it?), and this could be just another example of technology trying to replace standard operating practices. The app can be downloaded from iTunes here. Viral Marketing clapperboardHukilauiPadslate
Viral Campaign for Disney’s “Tron” Sequel July 21, 2009August 17, 2010A couple film blogs were sent these packages from a San Diego company known as ‘PMB’. Inside were these tokens: That is, indeed, the same Flynn known as the ‘Home of Tron’ from the first movie. Also in the packages were thumb drives with these images, labeled as ‘4.gif’: That… Read More
Are Holograms the New Augmented Reality? December 29, 2009We talk alot about augmented reality here at MovieViral, and with good reason. It has a lot of potential, of which we are only scratching the surface. We are coming into an age in which interactivity is the key to successful marketing. However, technology never sits idly, so now we… Read More
Social Networks Help Kickstart “Lucid”, a Movie about a Deadly Virus, Time Travel and Love October 7, 2013With all the independent films being crowdsourced nowadays, it’s always nice to come across an online campaign that exudes the right level of quality, craftsmanship and passion behind a project. The Kickstarter page for the feature film, Lucid, is one of those perfect examples. Find out more info about the… Read More