Update to “What Is The #Super8Secret?” Caleb Hamilton, June 5, 2011 Briefly: We gave you a quick report on Thursday about a mysterious new viral site for the upcoming J.J. Abrams sci-fi thriller, Super 8. A couple of developments have been made in the story. First, a date and time have been set for the “Super 8 Secret” to be revealed (via /Film). You’ll want to check out the viral site at Noon PST on Tuesday (6/7). The next development is comes from the site itself. Now when you access the site and wait a few seconds, the question “What Is The #Super8Secret?” fades away and is replaced with a new hashtag: #MINT. We’ll find out what this all means on Tuesday. in the meantime, be sure to check for more updates right here and on our Twitter feed @MovieViral! ARGs & Campaigns Viral Marketing Super 8Super 8 SecretViral marketing
“The Amazing Spider-Man 2” Viral Site ElectroArrvies Turns Into EnemiesUnite.com December 30, 2013Your friendly neighborhood Spider-Man has always had to deal with a plethora of villains, enemies, and criminals. In the comics, six of the webslinger’s greatest villains banded together, and called themselves the Sinister Six. The roster may have changed, but their intentions didn’t. Sony is hoping that it will all… Read More
J.K. Rowling Adds Another Harry Potter Story To Pottermore July 8, 2014July 8, 2014Harry Potter and the Deathly Hollows marked the end of a legendary run of Young Adult novels. The series of novels closed with the titular character and friends having aged, matured, and watching a new generation learning different forms of magic and wizardary. Now with his own family to take… Read More
Avatar Viral Review December 23, 2009December 23, 2009This review contains minimal spoilers for those who have yet to see Avatar. I definitely recommend checking out Iain’s review of the film, as it sums up my personal reaction perfectly. Although the film’s story was far more pedestrian and predictable than I originally thought (and would have liked), there is no… Read More