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The Latest Viral News for Films and Beyond!

Iron Man 2: Audi-Tony Stark Innovation Challenge and Whiplash Online Game

Dan Koelsch, April 28, 2010

Want to be Whiplash from Iron Man 2, but you aren’t a Russian genius, nor do you have $60 to plop down on the game? You’re in luck, thanks to the Iron Man 2 UK site (which is increasing becoming better than the US version). But wait. What if you ARE a genius (Russian or not)? Audi has a something for you as well! Find out what after the break.

After giving us a fun augmented reality experience, the UK Iron Man website has a new game where you get to play as Whiplash trying to destroy cars at the Monte Carlo Grand Prix. Check out the trailer below for a glimpse, and head over to the site to try it yourself. It’s fun, if only for a few minutes of distraction from work.



Iron Man 2 – Whiplash 'Slash & Burn' Unity 3D Game



If you’ve seen a certain Audi commercial, then you know that the German car company has a promotional deal with Iron Man 2. They’ve created a well-designed web page that focuses on the tech of Iron Man and Audi cars. The site features a contest called the “Tony Stark Innovation Challenge”, in which you have a chance to win $15,000 and a luxury trip to California by submitting a video that shows how a particular technology could make a better future. Get more details here, and check out the promo video and sample entry below.








Iron Man 2 opens in the US on May 7th.

Contests Viral Marketing AudiContestsIron Man 2tony starkVideo Gamewhiplash

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