NBC Viral: Sites for Parks and Recreation and The Office Dan Koelsch, May 7, 2010May 7, 2010 NBC has been go-to channel for viral for a while now, and it has been mostly focused on its Thursday night comedy line up. Our latest update is no different, as Parks and Recreation sees a new viral link, and The Office has a brand new viral webpage. Check it all out after the break. Last night on Parks and Recreation, Leslie (Amy Poehler) volunteered to host a charity telethon and is given the unappealing 2 a.m. to 6 a.m. shift. If you watched, you may have noticed a link flashing on the screen for the town’s homepage PawneeIndiana.com. While the site itself has been around for awhile, there is now a new page for Pawnee Cares, a donation website for diabetes research that comically doesn’t work. It does, however, link to real organizations, giving a nice humanitarian touch to the sitcom. In last night’s episode of The Office, Michael (Steve Carrell) hired Dwight (Rainn Wilson) to find out if his girlfriend is cheating on him. Fortunately, Dwight is renown private investigator, or so his “Dwight Schrute, P.I.” website says. The site has testimonials, overviews of past cases, payment options (Cash, Euros, Barter, Gold, and Diners Club Card), and some of his impressive credentials.He has speed and accuracy; he can shoot a gun with deadly accuracy at 100 yards, he can run 100 meters in under 10 seconds, and can type 150 words per minute. The Office airs Thursdays on NBC at 9/8c, and Parks and Recreation air right before it at 8:30. Viral Marketing NBCParks and RecreationThe Office
“Real Steel” Sends Out WRB Posters! May 9, 2011May 9, 2011A month ago, we reported about a viral site for Disney’s new film, Real Steel, directed by Shawn Levy (Night at the Museum) and starring Hugh Jackman. The site highlighted the history of the fictional World Robot Boxing (WRB) organization and required you to enter a series of codes to… Read More
“I’m A Celebrity Get Me Out Of Here Experience” Is the Most Extreme Teambuilding Event Ever November 22, 2012November 22, 2012Are you an office manager looking for ways to bring your employees together? Are you having trouble finding a good teambuilding event that will get their competitive juices flowing? Maybe you should try eating bugs. That’s what one event agency is offering in the UK. Called the “I’m A Celebrity… Read More
42 Entertainment is Behind “Test Subjects Needed” Website, More Details Emerge May 26, 2011There’s now an interesting development in what I thought would be a one-off post about a unique viral marketing website for gum. On Tuesday, we told you about TestSubjectsNeed.com, which supposedly tested you to see if you could participate in the “Human Preservation Project”. Now we know that the site… Read More