Viral Video: Chris Klein Auditions for Mamma Mia Dan Koelsch, May 19, 2010 There’s a video that has been on the Internet for only a day and is already spreading like wildfire. In what looks to be real leaked footage, actor Chris Klein (American Pie) auditions for a role in the 2008 musical Mamma Mia, which stars Amanda Seyfried and Meryl Streep. Usually such a video wouldn’t go noticed, but you’ll understand why it has after you hear him sing. Check it out after the break. Chris Klein Auditions for Mamma Mia – watch more funny videos While the video is on Funny or Die and College Humor, it doesn’t look to be a parody made by either group or Klein himself. Also, NBC Universal (the company behind the film) pulled the only version I could find on YouTube for copyright infringement, further suggesting its authenticity. While it’s a good thing Klein didn’t get the part (presumably of Sky, played by Dominic Cooper), I’m not sure how Pierce Brosnan got through with similar lack of singing skills. If this somehow is a spoof or something, Klein could really use it given his dearth of significant roles in recent years. I hope it is fake, because I feel bad for him, even though the smarmy attitude and random Mandy Moore compliment kind of creeped me out. Viral Marketing Chris KleinMamma MiaViral video
Watch The Office Employees Talk About The Olympics February 22, 2010February 22, 2010NBC may be getting a lot of flack lately for (amongst other things) their tape delayed coverage of the 2010 Winter Olympics, but they are definitely promoting the heck out of it. Check out their latest cross promotion involving a little paper company after the jump. Read More
Green Lantern Teaming Up With Doritos For Interactive Campaign May 9, 2011Hot on the heels of our article about the discovery of a Green Lantern viral website comes the announcement of a major promotional campaign between the film and snack maker, Doritos. The “Anyone Can Be Chosen” campaign seems to be a major effort to build awareness of the blockbuster in… Read More
Archer “Debonair Repair” Rolls Into The Danger Zone January 10, 2014Briefly: It may not be as sleek as Archer’s Dodge Charger or as subtle as Krieger’s van with the illegal ass window tint that’s just rolling probable cause, but it’s probably one of the coolest marketing gags for FX’s animated-comedy spy show Archer. Between now and 6 PM EST, at… Read More