Find Out If You Are Expendable Alex Gerage, June 19, 2010 The consensus among most moviegoers is that the summer season thus far has been a bit of a dud. Already halfway through June, few high profile films have caught and maintained the attention of the public. Studios are mobilizing their marketing campaigns around the remaining releases this summer in hopes it leads to a seasonal hit. One such film is the The Expendables, starring Sylvester Stallone, Arnold Schwarzenegger, and almost every other action star over the age of fifty. To quench your desire to see old men running around and blowing things up, Lionsgate has launched a viral site to see if you too, are expendable. Hit to jump to learn more. The “Are You Expendable?” viral page, which is an extension of the movie’s official site, requires you to take a psych evaluation to determine if you are “enough of a badass to be considered expendable.” What follows is a ten question personality test that finishes by offering you a nick name (I was Alex “Boom Boom” Gerage) and compares you to one of the expendables in the film. For me, it was Lee Christmas, played by Jason Statham. Once you are part of the team, the site allows you to upload a picture of yourself from either Facebook or your computer, and add it to the lineup of faces in the latest poster for the film. You can try and pick me out from the crowd in the picture above. The Expendables opens August 13th, and promises to be one of the last bastions of hope for an otherwise disappointing season of summer movies. Viral Marketing The Expendables
How to Ruin a Viral: Make It “Official” May 27, 2009July 18, 2010What’s the best way to ruin a viral for a film? Slap the film’s logo on it. Read More
District 9 Fan Fiction From Our Own Forum Member December 3, 2009As some of our readers know, our forum has been a great outlet for our members to express themselves through fan fiction. One of our members, Kris, has taken that to the next level by actually using the MNU Spreads Lies Facebook page as an outlet for his role playing… Read More
Cheech and Chong Take Over FunnyorDie.com for 420 April 20, 2013Your favorite on-screen stoners, Cheech Marin and Tommy Chong, have teamed up with comedy website Funny or Die to celebrate 420, which is the unofficial holiday for marijuana enthusiasts. They’ve made several videos, which you watch after the break or in this playlist. Read More