Find Out If You Are Expendable Alex Gerage, June 19, 2010 The consensus among most moviegoers is that the summer season thus far has been a bit of a dud. Already halfway through June, few high profile films have caught and maintained the attention of the public. Studios are mobilizing their marketing campaigns around the remaining releases this summer in hopes it leads to a seasonal hit. One such film is the The Expendables, starring Sylvester Stallone, Arnold Schwarzenegger, and almost every other action star over the age of fifty. To quench your desire to see old men running around and blowing things up, Lionsgate has launched a viral site to see if you too, are expendable. Hit to jump to learn more. The “Are You Expendable?” viral page, which is an extension of the movie’s official site, requires you to take a psych evaluation to determine if you are “enough of a badass to be considered expendable.” What follows is a ten question personality test that finishes by offering you a nick name (I was Alex “Boom Boom” Gerage) and compares you to one of the expendables in the film. For me, it was Lee Christmas, played by Jason Statham. Once you are part of the team, the site allows you to upload a picture of yourself from either Facebook or your computer, and add it to the lineup of faces in the latest poster for the film. You can try and pick me out from the crowd in the picture above. The Expendables opens August 13th, and promises to be one of the last bastions of hope for an otherwise disappointing season of summer movies. Viral Marketing The Expendables
Viral Video Round Up: J.J. Abrams, Man Of Steel, The Fast And The Furious, And More! May 26, 2013The Internet is full of videos related to movies, whether they be fan made, studio made, or somewhere in between. We regularly bring you the best, most interesting, or just plain weirdest, and today we do it again. Check out the latest viral videos after the break. Read More
2012: The Package November 11, 2009November 11, 2009UPDATE: That was quick. Almost as soon as I posted this, Charlie Frost updated his blog again to let us know that Professor Meyer is dead. He was apparently on a fishing trip, which is ironic given his last update. Looks like when the IHC wants to shut someone up,… Read More
District 9: Prop Gun Replicas For Sale February 5, 2010Director Neill Blomkamp’s District 9 is a great example of when Sci-Fi and Action are mixed together successfully. In District 9, the story goes that Wikus Van De Mere (Sharlto Copley) runs for his life from the M.N,.U (Multi-National United) and Nigerian gangs after an accident causes him to slowly transform… Read More