Toy Story 3 Videos: Ken’s Dating Tips Dan Koelsch, June 20, 2010 Earlier this week, we got to see more of the new character Ken from Toy Story 3 thanks to a short series called “Ken’s Dating Tips” on the Disney Pixar YouTube page. The film is doing great this weekend, and some of that may be due to the popularity of Ken, who we already met in another viral video from the animation studio. Get Ken’s dating tips after the break. Viral Marketing Viral Videos DisneyKen DollPixarToy Story 3Viral video
Fan Made Work Viral Videos: “3D in 3D in 3D” and “You Look Like Shit” December 28, 2010There are two mash-up videos that have been making the blog rounds this week. One features a mix of all the parts of movie trailers that mention 3D from the last year or so, highlighting how prevalent the technology has become. The other video features one of the most overused… Read More
What If: Surrogates October 14, 2009January 23, 2010We followed the viral campaign for the Bruce Willis film Surrogates for months before it was released. Our first article in February reported the film’s first viral website, ChooseYourSurrogate.com had gone live, and on initial reactions the site looked very promising. In May, we all watched the trailer and the… Read More
“The Greatest Town in America” is Getting A Book June 20, 2011The popular NBC comedy Parks and Recreation is set in the fictional town of Pawnee, Indiana, which, according to it’s Welcome sign, is “First in Friendship, Fourth in Obesity.” You can find out more fun facts about Pawnee in a new book “written” by Pawnee’s Department of Parks and Recreation… Read More