Salt: Day X Exists Mission 7, “Stealth”, Now Live Dan Koelsch, June 30, 2010 As we previously reported, Columbia Picture’s Salt, starring Angelina Jolie, has an interactive story you can participate in at their official website. Every week there is a new mission, and last week Salt needed you to track a Day X agent. This week, you’ll need to sneak into a Day X base to get photographic evidence. For those catching up, the premise of the game is that Evelyn Salt (Jolie), a government agent, is on the run for being suspected of being a sleeper agent. Part of the terrorist plot called “Day X” is the awakening of these sleepers. Salt is trying to clear her name, and needs your help to do so. In the pre-game video for this week’s mission, you learn Salt has found Catherine Hicks in a Day X safehouse. You need to go in and take pictures of the package she received. This week we have another easy game, and in the post-mission talk with your boss, you learn that the circuit board and chess code message you found are still an enigma to the Agency. Don’t forget about the hidden codes for extra points! You should be able to figure each out from the mission reports and other items on your “desk”. I don’t want to give them away, so head on over to Unfiction if you wish to cheat. Salt, starring Angelina Jolie and Liev Schreiber, is directed by Phillip Noyce (Clear and Present Danger, The Saint) and written by Kurt Wimmer (The Thomas Crown Affair, Law Abiding Citizen) and Brian Helgeland (Conspiracy Theory, Robin Hood). See it in theaters on July 23rd. ARGs & Campaigns Viral Marketing Angelina JolieDay X ExistsGameSalt
Viral Marketing Viral Marketing: The beginning August 24, 2009September 23, 2024As this is my first article for MovieViral, I thought that I would introduce myself and explain why I love the subtle marketing campaign that is viral. For me, the definition of viral marketing is an advertising campaign that introduces an idea of what a film (or product) is about… Read More
Syfy’s “Haven” Will Follow Twitter-integrated Plot August 12, 2011August 12, 2011In the past, we have reported on television shows that have integrated events on social networks such as Facebook and Twitter. More recently, USA’s Covert Affairs did something like this where Twitter users were able to interact with CIA operatives on a mission in Budapest during an episode. Now, Syfy’s… Read More
ViralCast #13 – Harry Potter, Comic-Con and Much More! July 20, 2009July 21, 2009This week on ViralCast, Matt, Kevin and I discuss and review the new Harry Potter (spoilers) movie, what to expect and look forward to at Comic-Con 2009, DC Comics upcoming and current projects, and so much more. Make sure you check out the MovieViral.com Official Forum and FusedFilm.com. Download the… Read More