Skip to content
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

  • Home
  • Archives
  • Movie & Viral News
    • Cloverfield Sequel
    • Reviews
    • Trailers Weekly
    • Past Viral Campaigns
  • About
    • About MovieViral
    • Meet the Team
    • Contact
  • ARG & Unfiction Forum
MovieViral.com
MovieViral.com

The Latest Viral News for Films and Beyond!

Scott Pilgrim vs. The World: Viral Posters!

Scott Caldwell, August 6, 2010August 26, 2010

With the release of the film just a handful of days away, and already a giant Comic-Con buzz surrounding Scott Pilgrim vs. The World, creating a viral campaign honestly was never needed. In fact, they haven’t really come close to the standard campaign. They had a contest, a “create yourself”, and some Facebook chatter, but nothing too exciting other than word o mouth. Until now! Keep reading to see what character is being used to sell the film in movie poster format.

As you know, Scott Pilgrim has to defeat the seven evil exes to be with Ramona, and the one that screams viral, is Chris Evans’ (aka, Captain America) character, Lucas Lee. Why? Well, he’s an actor (in the film) so what’s greater than having yourself plastered on a movie poster? Being plastered on five movie posters! Take a look at Universal’s wonderfully tag lined posters! (Click each thumbnail for larger view)


This is very similar to when Funny People released posters for Adam Sandler’s character as well. A pretty late entry to the marketing, especially considering TV spots are the usual last week attack, but I don’t see there being a problem. If this film is what they say it is, then Scott Pilgrim vs. The Summer Box Office shouldn’t be an issue (except Inception)

Scott Pilgrim vs. The World is in theaters August 13th

Source: Screenrant

Viral Marketing Viral News Comic-ConPosterScott Pilgrim Vs. The World

Post navigation

Previous post
Next post

Related Posts

“Branded” Trailer Uses QR Codes To Warn of Conspiracy

June 3, 2012

Roadside Attractions’ sci-fi thriller Branded looks to be sort of a remake of 1988’s They Live. Set in a dystopian future where corporate brands have taken over the minds of the population, one man is finally able to see the aliens controlling it all. A trailer for the film came…

Read More

Viral Tidbits: Cageflix, Batman Fan Film, and Demand a Grease Sing-A-Long

June 19, 2010November 23, 2010

There’s always some smaller viral news at that slip through the cracks, so we like to scoop them up from time to time. Today we have a very important Netflix app involving Nicolas Cage, a Batman fan film involving Arkham Asylum, and your chance to demand a Grease Sing-A-Long event.

Read More

A New Hero Is Born. You!

February 11, 2010June 6, 2010

Check out the trailer below, notice anyone familiar? Pretty cool, huh? This viral campaign was created by the Swedish broadcasting company Radiotjanst to bring peoples attention to broadcast fees and thank them for paying it. It’s a nice touch and one of the most professional viral video’s I have ever…

Read More

Comment

  1. MovieViral says:
    August 7, 2010 at 5:39 am

    My favorite is Action Doctor, with The Game Is Over 2 in a close second

Comments are closed.

Coming Soon...

Join the MovieViral.com
ARG & Unfiction Forums



©2009-2025 MovieViral.com. The Sometimes Weekly Publishing Company.