Scott Pilgrim vs. The World: Viral Posters! Scott Caldwell, August 6, 2010August 26, 2010 With the release of the film just a handful of days away, and already a giant Comic-Con buzz surrounding Scott Pilgrim vs. The World, creating a viral campaign honestly was never needed. In fact, they haven’t really come close to the standard campaign. They had a contest, a “create yourself”, and some Facebook chatter, but nothing too exciting other than word o mouth. Until now! Keep reading to see what character is being used to sell the film in movie poster format. As you know, Scott Pilgrim has to defeat the seven evil exes to be with Ramona, and the one that screams viral, is Chris Evans’ (aka, Captain America) character, Lucas Lee. Why? Well, he’s an actor (in the film) so what’s greater than having yourself plastered on a movie poster? Being plastered on five movie posters! Take a look at Universal’s wonderfully tag lined posters! (Click each thumbnail for larger view) This is very similar to when Funny People released posters for Adam Sandler’s character as well. A pretty late entry to the marketing, especially considering TV spots are the usual last week attack, but I don’t see there being a problem. If this film is what they say it is, then Scott Pilgrim vs. The Summer Box Office shouldn’t be an issue (except Inception)Scott Pilgrim vs. The World is in theaters August 13thSource: Screenrant Viral Marketing Viral News Comic-ConPosterScott Pilgrim Vs. The World
Doctor Who: 50 Years of Traveling Though Time and Space [Infographic] November 23, 2013Doctor Who’s 50th anniversary episode aired tonight, and if you’re still trying to figure out what all the cult fascination is about, then check out the infographic after the break. Created by HalloweenCostumes.com, it provides you with a summary of all the Doctors over the last 50 years, as well… Read More
The Office: New Viral Website and “Subtle Sexuality” Clip November 6, 2009I don’t know about you, but ever since I posted the “Male Prima Donna” music video last week, I can’t get the song out of my head! The music video was part of the new webisodes for The Office, with Erin and Kelly creating a girl group called “Subtle Sexuality”,… Read More
Ben Stiller Brings Back Zoolander for SNL October 10, 2011On this weekend’s episode of Saturday Night Live, Ben Stiller hosted to promote his upcoming comedy Tower Heist. While the reviews were mixed, we were a few highlights, including Derek Zoolander making an appearance on Weekend Update, as well as a parody trailer for Moneyball. Check out both clips after… Read More