Monster High Music Video Terrorizes YouTube Dan Koelsch, August 14, 2010 Monster High is a web series from Mattel based on their line of fashion dolls of the same name. The characters/dolls are teen versions of classic monsters, such as Frankie Stein and Draculaura. The short episodes are mildly popular on YouTube, but the music video created for the theme song has torn through the website in past few days, gathering over 600,000 views (and mixed reviews) in less than a week. Check out the video after the break. Viral Marketing Viral Videos MattelMonster HighMusic VideoViral video
“The Amazing Spider-Man” Viral Continues With Oscorp and Potential Event June 1, 2012June 2, 2012The Amazing Spider-Man viral campaign rages on with new updates through the Oscorp website. When we last checked in with the corporate site, one of the three games were available to play. Now all three are open, and with them come some easter eggs, including a possible event this month. Read More
Inception Score + Time Lapse Earth = Greatness September 18, 2010September 18, 2010A very cool video has been spreading throughout the blogosphere today, and for good reason. It features the track “Dream is Collapsing” from the soundtrack to Inception combined with high definition time lapse footage of various locations around the planet. The video and footage was put together by Mike Flores…. Read More
“Super 8” Standees Provide Links to Editing Room Clips May 18, 2011Just over a week ago, we told you about the Super 8 theater standees that play the trailer inside. Now we know that is not all they show. Learn how theater marketing is helping to advance the ARG. Read More