Halo Reach: Remember Reach Gives More Than Just A Light Sculpture Kris, August 25, 2010August 25, 2010 Alejandro Rivero has kept a close eye on RememberReach.com, and has exposed something much more than a Light Sculpture for Noble Team.There are new developments in the Reach viral. The site, www.rememberreach.com, went live about two nights ago and with it came a load of info. As previously expected it’s a light statue formed by “star-like” lights. You are encoraged to use your Facebook account to make a point of your own (although with the line, don’t expect it to be lit for about 3-4 days). Also with the site came 3 new live action ads (including the leaked Patrol) and one big ad combining them all. There is a “dead” link on the site with the title Live Monument Feed. Now that suggests that the monument of light is not truly live for all, or that there will be an actual monument for Noble Team (Bungie or Microsoft property).The live action short that combines them all is, once again, focusing on the more ambient and civilian side of the war. The entire campaign is all about remembering Noble Team and their sacrifice, which was so big that they weren’t mentioned in any canon book or short movie, so no wonder they want us to remember them.So far my predictions were correct: The Light Sculpture based on Noble Team’s monument is the same as the statue that comes in the Legendary Edition. When it is finally lit, my dot will be right at the tip of Carter’s (the middle spartan) scope on his rifle. Where is yours?You can track a log of these shorts over at wikibruce. And as always, Remember Reach, and remember Noble Team. Viral Marketing Halo ReachLight SculptureRemember Reach
USA Network Creates Interactive Game Ad for iPad Websites January 29, 2011The iPad is a great platform for innovation, and one thing that really needs innovation is online advertising. USA Network stepped up its game by creating an interactive iPad-only web banner for The New York Times homepage. The ad, created by Glow Interactive, lets the user play a deciphering game… Read More
Tron Legacy Sequel Already In Production April 7, 2010June 6, 2010A lot of people are excited for Tron Legacy to come out in December, especially with the intricate viral campaign that is already going on. Both fans of the original Tron and new fans introduced to the film via the Internet or DVD are anticipating the movie’s release. We are… Read More
“The Amazing Spider-Man” Viral Continues With Oscorp and Potential Event June 1, 2012June 2, 2012The Amazing Spider-Man viral campaign rages on with new updates through the Oscorp website. When we last checked in with the corporate site, one of the three games were available to play. Now all three are open, and with them come some easter eggs, including a possible event this month. Read More
If your looking at people who’s lights have already been placed then you can push the Live Monument Feed button to watch the robot put the lights in, and it also shows the name of who’s light it is at the bottom.