Timacious’s Latest Music Video Has Easter Eggs To “What’s In The Box” Viral Kris, September 28, 2010 Tim Smit’s first music video for Daybroke’s “Hey Girl” led us to a Cars clip for his What’s In The Box Viral, and confirmed that the feature film adaption is still happening. Now he has uploaded the much anticipated “Sabotage” music video (again by the band Daybroke) and, as expected, there are hints to Babel Research, the Cars clip, and more! When Tim posted on his YouTube channel that “There is much more to come. Things have been crazy. S.t.a.y. T.u.n.e.d.”, he wasn’t kidding. Soon afterward we got the destructive (now deleted) teaser for Sabtage, and now the fully apocalyptic Sabatoge Music Video. Unlike his previous video that had just a few hints and led us to the Cars snippet, this time it’s more easter eggs than actual clues. Still, being that this is Tim Smit we’re talking about, there is much more than meets the eye. Here is the complete list of the Easter Eggs that have been found so far thanks to Wikibruce. Babel Research is the company in the viral most responsible for everything. Once again it is most prominent and easiest hint to find in this music video. At 0:42, the Drink box is labeled “Babel Products”, “100% sugar daddy” At 2:26, two trucks collide, one belonging to Babel Products, transporting Cola. (the blue truck looks like it’s labeled “Mintos”) Tenacious D has been included in the first viral site whatsinthebox.nl, of which Tim is obviously a huge fan of. At 1:52, a guy is wearing a Tenacious D t-shirt At 1:14, the car’s license plate reads “THE D” The Cars video, showing several objects such as automobiles, a carrier and it’s planes, etc. floating in the air is played on a TV. At 1:19, a TV inside the building is playing the boxblip “Cars” video previously discovered. For more easter eggs, check out Wikibruce’s page logging the entire viral. Not included in the page, however, is the actual Box’s appearence. As Youtube user 6Tp399 noted, there are some interesting sights at 1:06 (the box itself) and 2:33 (UEC on sign). See them in the pictures below circled in yellow and red, respectively. No changes in the actual viral campaign, but I suspect that there will soon. We’ll keep you updated when we know more. ARGs & Campaigns Viral Marketing Viral Videos DaybrokeTim SmitViral videoWhat's In The Box?
News Tron Tuesday: New Music Video for Daft Punk’s “Derezzed” December 7, 2010December 7, 2010The penultimate Tron Tuesday is upon us and with the release of the Tron: Legacy soundtrack in full swing today Disney has decided that today’s promotion would come in the form of a brand new Daft Punk music video for “Derezzed.” The video is a hybrid of the original Tron… Read More
Knight and Day Interactive Trailer Lets You Help Tom Cruise Fight Bad Guys June 18, 2010August 5, 2010I’ve been a little harsh on Tom Cruise lately. Well, technically I’ve been hard on his new film, Knight and Day, for its attempts at making viral videos. However, I do have to say that the film looks fantastic, and we’re just now starting to hear reviews that match that… Read More
Surrogates: Interviews and iPhone App September 19, 2009September 19, 2009A few tidbits on Surrogates this weekend. First, Trailer Addict has several short interviews with the cast and crew, including the stars of the film Bruce Willis and Radha Mitchell. Willis, in as monotone a voice as possible, talks briefly about what interested him in doing the film and goes… Read More
I do intend to get a couple of other items added to the list on wikibruce 🙂 The 1:06 box I hadn’t noted before, but there’s also an instance of reverse letters on a wall. Keeping an eye open for any additional hidden gems!